Pica

Shoppers searched for this 354K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €492K a year.

Searches, last 12 months

354K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

8.4%

Market size, estimated

€492Ka year

Peak month

November1.8× the quietest month

Top search term

pica117K searches a year

Listings sell for €16.51 on average, from €6.60 to €32.98. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At €16.51 that is €25K to €33K a year per listing.

Average price

€16.51inside the $15 to $100 sweet spot

Price range

€6.60–€32.98

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

€25K–€33K

Returns

0.2%of orders · Amazon Germany median 1.1%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Mess- & Planwerkzeuge. It carries 3,154 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Mess- & Planwerkzeuge

Average rating

4.51 starsAmazon Germany average 4.37 stars

Average reviews

3,154per listing

Listings tracked

15

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months