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Notrufknopf Für Senioren

Fail

Demand is soft, at -21.5% this quarter, so Notrufknopf Für Senioren is a Fail.

Flapen Score
44
44 / 100
Ranks 2,128 of 3,232 Baumarkt niches · −5 vs the category median of 49
Market size
€297K/yr346K searches / yr
90-day growth
-21.5%search demand this quarter
Competition
59%top-5 click share · 14 brands · 21 sellers

Flapen Score

Notrufknopf Für Senioren against its category

The dotted line is the Baumarkt average. Past it, Notrufknopf Für Senioren is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Notrufknopf Für Senioren market on Amazon at a glance

Shoppers on Amazon Germany searched for Notrufknopf Für Senioren 346K times last year and spent an estimated €297K. The top 5 brands take 81% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €297K a year.

Searches, last 12 months
346K
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
1.6%
Market size, estimated
€297Ka year
Peak month
December1.5× the quietest month
Top search term
notrufknopf für senioren58K searches a year

02 · Price

A sale here is worth €53.24.

Listings sell for €53.24 on average, from €16.54 to €231.75. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €53.24 that is €5K to €13K a year per listing.

Average price
€53.24inside the $15 to $100 sweet spot
Price range
€16.54–€231.75
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€5K–€13K
Returns
3.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #351 within Sicherheitstechnik. It carries 803 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
92%
Out of stock, average day
8.5%
Average rank
#351in Sicherheitstechnik
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
803per listing
Listings tracked
25

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Notrufknopf Für Senioren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

21

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

15%

  • Brand 125%
  • Brand 218%
  • Brand 316%
  • Brand 411%
  • Brand 511%
  • Brand 64%
  • Open — no brand owns it (8 brands, 15%)

Demand

Notrufknopf Für Senioren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top Notrufknopf Für Senioren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • notrufknopf für senioren58K/yr
  • senioren notruf27K/yr
  • senioren notruf armband27K/yr
  • hausnotruf29K/yr
  • notfallknopf für senioren22K/yr
  • notruf19K/yr
  • notruf armband24K/yr
  • hausnotruf für angehörige17K/yr
  • notrufarmband für senioren18K/yr
  • notfallknopf13K/yr

Reviews and returns

What reviews say buyers love and hate about Notrufknopf Für Senioren

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Benutzerfreundlichkeit”
12%of negative reviews mention “Anleitung/Benutzerhandbuch/Fehlerbehebung”
3.8%of orders come back
“Katstrophale Bedienungsanleitung”
A buyer, on “Anleitung/Benutzerhandbuch/Fehlerbehebung”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Notrufknopf Für Senioren questions

Answered from the same tracked data.