Nägel

Shoppers searched for this 518K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €85K a year.

Searches, last 12 months

518K

Growth, 90 days vs prior 90

+11.9%

Conversion, latest week

2.3%

Market size, estimated

€85Ka year

Peak month

November1.4× the quietest month

Top search term

nägel400K searches a year

Listings sell for €7.01 on average, from €3.35 to €31.27. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At €7.01 that is €7K to €9K a year per listing.

Average price

€7.01under the $15 to $100 sweet spot

Price range

€3.35–€31.27

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

€7K–€9K

Returns

0.5%of orders · Amazon Germany median 1.1%

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Nägel, Schrauben & Befestigungen. It carries 1,262 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#42in Nägel, Schrauben & Befestigungen

Average rating

4.13 starsAmazon Germany average 4.37 stars

Average reviews

1,262per listing

Listings tracked

24

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months