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Museum Gel

Fail

Demand is soft, at -40.8% this quarter, so Museum Gel is a Fail.

Flapen Score
49
49 / 100
Ranks 1,497 of 3,232 Baumarkt niches · on the category median
Market size
€51K/yr49K searches / yr
90-day growth
-40.8%search demand this quarter
Competition
52%top-5 click share · 13 brands · 35 sellers

Flapen Score

Museum Gel against its category

The dotted line is the Baumarkt average. Past it, Museum Gel is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Museum Gel market on Amazon at a glance

Shoppers on Amazon Germany searched for Museum Gel 49K times last year and spent an estimated €51K. The top 5 brands take 74% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.9% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -40.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €51K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-40.8%
Conversion, latest week
8.9%
Market size, estimated
€51Ka year
Top search term
museum gel27K searches a year

02 · Price

A sale here is worth €11.65.

Listings sell for €11.65 on average, from €2.86 to €20.03. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €11.65 that is €1K to €3K a year per listing.

Average price
€11.65under the $15 to $100 sweet spot
Price range
€2.86–€20.03
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #665 within Klebemittel & Dichtstoffe. It carries 2,886 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#665in Klebemittel & Dichtstoffe
Average rating
3.99 starsAmazon Germany average 4.37 stars
Average reviews
2,886per listing
Listings tracked
20

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Museum Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

35

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

52%

Top 20: 100%

Open market

21%

  • Brand 124%
  • Brand 221%
  • Brand 311%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Museum Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26JanFebMarAprMayJun

Peak months: Feb, Mar · busiest ÷ quietest = 2.6× · 6 of 12 months tracked

Search terms

Top Museum Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • museum gel27K/yr
  • museumsgel9K/yr
  • museum putty4K/yr
  • museumswachs3K/yr
  • museum wax2K/yr
  • clear exhibit gel3K/yr

Reviews and returns

What reviews say buyers love and hate about Museum Gel

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Haftung/Klebrigkeit”
44%of negative reviews mention “Haftung/Klebrigkeit”
0.4%of orders come back
“Hält nicht”
A buyer, on “Haftung/Klebrigkeit”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Museum Gel questions

Answered from the same tracked data.