Mörtel
FailShoppers spend an estimated $71K a year here, so Mörtel is a Fail.
- Flapen Score
- 49 / 100Ranks 1,497 of 3,232 Baumarkt niches · on the category median49
- Market size
- €71K/yr155K searches / yr
- 90-day growth
- +61.3%search demand this quarter
- Competition
- 74%top-5 click share · 11 brands · 55 sellers
Flapen Score
Mörtel against its category
The dotted line is the Baumarkt average. Past it, Mörtel is stronger. Inside it, weaker.
Market
The Mörtel market on Amazon at a glance
Shoppers on Amazon Germany searched for Mörtel 155K times last year and spent an estimated €71K. The top 5 brands take 89% of clicks. Demand peaks in Apr–May. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +61.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €71K a year.
- Searches, last 12 months
- 155K
- Growth, 90 days vs prior 90
- +61.3%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €71Ka year
- Peak month
- April2.8× the quietest month
- Top search term
- reparaturmörtel33K searches a year
02 · Price
A sale here is worth €10.99.
Listings sell for €10.99 on average, from €4.16 to €34.23. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €10.99 that is €3K to €5K a year per listing.
- Average price
- €10.99under the $15 to $100 sweet spot
- Price range
- €4.16–€34.23
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€5K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
68% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #86 within Baubedarf. It carries 961 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 68%
- Out of stock, average day
- 4.3%
- Average rank
- #86in Baubedarf
- Average rating
- 4.41 starsAmazon Germany average 4.37 stars
- Average reviews
- 961per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Mörtel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MEM Reparaturmörtel Fix & Fertig Für Mauerwerksfugen & Ausbruchstellen Innen & Außen Überstreichbar Schnell härtend Zementgrau 300 ml Kartusche
- Price
- €6.01
- Rating
- 4.2/5
- Reviews
- 2,423
- Age
- 11y ago

MEM Reparatur-Mörtel Express Extrem schnell erhärtender Zementmörtel Speziell für Schnellmontagen Erreicht Endfestigkeit in nur 15 Minuten 1 kg Grau
- Price
- €5.36
- Rating
- 4.6/5
- Reviews
- 624
- Age
- 14y ago

MEM Reparaturmörtel Flexibel Zweikomponentiger Spezialmörtel für Risse Ausbruchstellen & Betonreparaturen Innen & Außen Hochflexibel Frostbeständig Grau 1 kg Eimer
- Price
- €6.82
- Rating
- 4.4/5
- Reviews
- 622
- Age
- 16y ago

Sika Reparaturmörtel Sika Mix&Go - Grau Für Reparaturarbeiten an Beton- und Mauerwerk Gebrauchsfertig 1 25 kg
- Price
- €10.68
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 9y ago

Sika Universalmörtel Sika MonoTop 112 MultiUse Repair - Grau Ideal für Betonreparatur - Für Außenanwendungen Einfache Verarbeitung 5 kg
- Price
- €14.85
- Rating
- 4.7/5
- Reviews
- 427
- Age
- 8y ago
Trending
estimated 90-day click momentum
Isolbau Zement-Fix 2 x 300 ml Zementgrau Express Reperaturmörtel - Dichtungsmasse für Fugen & Risse im Innen- & Außenbereich Kartusche
- Price
- €9.24
- Rating
- 4.5/5
- Reviews
- 57
- Age
- 2y ago

BOSTIK A920 Express Mörtel Steingrau Fugenreparaturkitt Haftet Zuverlässig hält Regen und Wetter schnell stand für Innen- und Außenbereich 300ml
- Price
- €5.92
- Rating
- 4.0/5
- Reviews
- 70
- Age
- 5y ago

BOSTIK Reno X588 Fill Allround 2.5kg Zweikomponentiger Reparaturmörtel für Innen- und Außenbereiche Flexibel Frostbeständig und Lösemittelfrei Grau
- Price
- €14.33
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 1y ago

Sika Reparaturmörtel Sika Mix&Go - Grau Für Reparaturarbeiten an Beton- und Mauerwerk Gebrauchsfertig 1 25 kg
- Price
- €10.68
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 9y ago

Sakret Reparaturmörtel RM 10 kg Ausbesserungsmörtel + 1 gratis Sakret Cuttermesser
- Price
- €17.88
- Rating
- 4.4/5
- Reviews
- 200
- Age
- 7y ago
Newest
by launch date
Beton Riss Füller 500 Ml Beton Reparatur Versiegelung Wasserdichte Beschichtungsmittel Hochleistungsfähiger Klebstoff Zur Reparatur Von Betonrissen Reparatur Füller Für Asphalt Flicken
- Price
- €13.02
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 1y ago

BOSTIK Reno X588 Fill Allround 2.5kg Zweikomponentiger Reparaturmörtel für Innen- und Außenbereiche Flexibel Frostbeständig und Lösemittelfrei Grau
- Price
- €14.33
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 1y ago

dubaust REP24 Reparaturmörtel Fugenmörtel Express Zement Mörtel Innen Aussen 310ml Kartusche Zementgrau (1)
- Price
- €6.13
- Rating
- 4.1/5
- Reviews
- 108
- Age
- 1y ago

Isolbau Zement-Fix 2 x 300 ml Zementgrau Express Reperaturmörtel - Dichtungsmasse für Fugen & Risse im Innen- & Außenbereich Kartusche
- Price
- €9.24
- Rating
- 4.5/5
- Reviews
- 57
- Age
- 2y ago

3x Zementreparatur Dichtstoff 310ml | Reparatur-Mörtel | Cement Repair | Fugenmörtel | 3 Stück
- Price
- €14.66
- Rating
- 4.5/5
- Reviews
- 205
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
55
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
74%
Top 20: 100%
Open market
7%
- MEM55%
- SIKA19%
- fischer5%
- BOSTIK5%
- Sakret4%
- Baufan4%
- Open — no brand owns it (5 brands, 7%)
Demand
Mörtel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.8×
Search terms
Top Mörtel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- reparaturmörtel33K/yr
- reparaturmörtel außen15K/yr
- mörtel26K/yr
- zementmörtel16K/yr
- betonspachtel9K/yr
- betonspachtel außen frostsicher6K/yr
- mortel5K/yr
- beton rissfüller7K/yr
- flüssigbeton5K/yr
- mörtel kartusche5K/yr
Reviews and returns
What reviews say buyers love and hate about Mörtel
We read the reviews and the return reasons for every product selling here.
“Für mich absolut ungeeignet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mörtel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









