Mini Messer

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €107K a year.

Searches, last 12 months

306K

Growth, 90 days vs prior 90

+1.2%

Conversion, latest week

2.0%

Market size, estimated

€107Ka year

Peak month

December1.5× the quietest month

Top search term

schweizer taschenmesser mini53K searches a year

Listings sell for €17.27 on average, from €5.28 to €67.57. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €17.27 that is €4K to €9K a year per listing.

Average price

€17.27inside the $15 to $100 sweet spot

Price range

€5.28–€67.57

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

€4K–€9K

Returns

0.9%of orders · Amazon Germany median 1.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #75 within Messer, Teile & Zubehör. It carries 3,520 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#75in Messer, Teile & Zubehör

Average rating

4.60 starsAmazon Germany average 4.37 stars

Average reviews

3,520per listing

Listings tracked

26

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months