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Milwaukee M12 Akku

Fail

Shoppers spend an estimated $23K a year here, so Milwaukee M12 Akku is a Fail.

Flapen Score
41
41 / 100
Ranks 2,457 of 3,232 Baumarkt niches · −8 vs the category median of 49
Market size
€23K/yr24K searches / yr
90-day growth
-18.0%search demand this quarter
Competition
68%top-5 click share · 9 brands · 70 sellers

Flapen Score

Milwaukee M12 Akku against its category

The dotted line is the Baumarkt average. Past it, Milwaukee M12 Akku is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Milwaukee M12 Akku market on Amazon at a glance

Shoppers on Amazon Germany searched for Milwaukee M12 Akku 24K times last year and spent an estimated €23K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €23K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
2.5%
Market size, estimated
€23Ka year
Peak month
November1.9× the quietest month
Top search term
milwaukee m12 akku14K searches a year

02 · Price

A sale here is worth €39.78.

Listings sell for €39.78 on average, from €14.40 to €90.07. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €39.78 that is €0 to €4K a year per listing.

Average price
€39.78inside the $15 to $100 sweet spot
Price range
€14.40–€90.07
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #809 within Zubehör für Elektrowerkzeuge. It carries 371 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
88%
Out of stock, average day
17.5%
Average rank
#809in Zubehör für Elektrowerkzeuge
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
371per listing
Listings tracked
17

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
31 months

Products

Top Milwaukee M12 Akku products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

70

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

4%

  • Brand 153%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (3 brands, 4%)

Demand

Milwaukee M12 Akku search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Prime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Milwaukee M12 Akku search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • milwaukee m12 akku14K/yr
  • milwaukee akku 12v5K/yr
  • milwaukee 12v akku4K/yr

Reviews and returns

What reviews say buyers love and hate about Milwaukee M12 Akku

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Akkulaufzeit”
25%of negative reviews mention “Akkulaufzeit”
1.3%of orders come back
“1 akku nach ein par tage defekt”
A buyer, on “Akkulaufzeit”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Milwaukee M12 Akku questions

Answered from the same tracked data.