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Makita Oberfräse

Fail

Demand is soft, at -36.0% this quarter, so Makita Oberfräse is a Fail.

Flapen Score
45
45 / 100
Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 49
Market size
€627K/yr454K searches / yr
90-day growth
-36.0%search demand this quarter
Competition
55%top-5 click share · 12 brands · 131 sellers

Flapen Score

Makita Oberfräse against its category

The dotted line is the Baumarkt average. Past it, Makita Oberfräse is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Makita Oberfräse market on Amazon at a glance

Shoppers on Amazon Germany searched for Makita Oberfräse 454K times last year and spent an estimated €627K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 454K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €627K a year.

Searches, last 12 months
454K
Growth, 90 days vs prior 90
-36.0%
Conversion, latest week
1.2%
Market size, estimated
€627Ka year
Peak month
December2.5× the quietest month
Top search term
makita oberfräse97K searches a year

02 · Price

A sale here is worth €114.15.

Listings sell for €114.15 on average, from €16.77 to €452.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €114.15 that is €11K to €29K a year per listing.

Average price
€114.15above the $15 to $100 sweet spot
Price range
€16.77–€452.52
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€11K–€29K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #153 within Elektrowerkzeuge. It carries 847 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
91%
Out of stock, average day
6.9%
Average rank
#153in Elektrowerkzeuge
Average rating
4.26 starsAmazon Germany average 4.37 stars
Average reviews
847per listing
Listings tracked
22

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Makita Oberfräse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

131

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

13%

  • Brand 164%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (6 brands, 13%)

Demand

Makita Oberfräse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Makita Oberfräse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • makita oberfräse97K/yr
  • oberfräse makita88K/yr
  • makita fräse46K/yr
  • makita oberfräse akku 18v45K/yr
  • makita kantenfräse24K/yr
  • kantenfräse makita15K/yr
  • makita akku oberfräse 18v13K/yr
  • makita drt5012K/yr
  • makita fräse akku10K/yr
  • makita router7K/yr

Reviews and returns

What reviews say buyers love and hate about Makita Oberfräse

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
2.7%of orders come back
“Leider steht Bosch nicht mehr für Qualität”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Makita Oberfräse questions

Answered from the same tracked data.