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Makita Nagler

Fail

Buyers convert on only 0.6% of searches, so Makita Nagler is a Fail.

Flapen Score
37
37 / 100
Ranks 2,817 of 3,232 Baumarkt niches · −12 vs the category median of 49
Market size
€69K/yr72K searches / yr
90-day growth
-17.8%search demand this quarter
Competition
55%top-5 click share · 13 brands · 104 sellers

Flapen Score

Makita Nagler against its category

The dotted line is the Baumarkt average. Past it, Makita Nagler is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Makita Nagler market on Amazon at a glance

Shoppers on Amazon Germany searched for Makita Nagler 72K times last year and spent an estimated €69K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €69K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-17.8%
Conversion, latest week
0.6%
Market size, estimated
€69Ka year
Peak month
November1.9× the quietest month
Top search term
makita nagelpistole 18v17K searches a year

02 · Price

A sale here is worth €151.75.

Listings sell for €151.75 on average, from €59.12 to €472.62. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €151.75 that is €0 to €15K a year per listing.

Average price
€151.75above the $15 to $100 sweet spot
Price range
€59.12–€472.62
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€15K
Returns
4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #140 within Elektrowerkzeuge. It carries 298 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
96%
Out of stock, average day
10.6%
Average rank
#140in Elektrowerkzeuge
Average rating
4.18 starsAmazon Germany average 4.37 stars
Average reviews
298per listing
Listings tracked
24

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Makita Nagler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

104

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

14%

  • Brand 152%
  • Brand 29%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (7 brands, 14%)

Demand

Makita Nagler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Makita Nagler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • makita nagelpistole 18v17K/yr
  • makita nagler11K/yr
  • nagelpistole makita9K/yr
  • akku nagler makita8K/yr
  • makita akku nagler 18v7K/yr
  • makita akku nagler6K/yr
  • makita nagelpistole6K/yr
  • makita nagler akku 18v5K/yr
  • nagelpistole akku makita4K/yr

Reviews and returns

What reviews say buyers love and hate about Makita Nagler

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Haltbarkeit”
4.0%of orders come back
“Funktionierte ab Tag 2 nicht mehr”
A buyer, on “Haltbarkeit”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Makita Nagler questions

Answered from the same tracked data.