Makita Hobel
FailDemand is soft, at -19.3% this quarter, so Makita Hobel is a Fail.
- Flapen Score
- 36 / 100Ranks 2,872 of 3,232 Baumarkt niches · −13 vs the category median of 4936
- Market size
- €109K/yr59K searches / yr
- 90-day growth
- -19.3%search demand this quarter
- Competition
- 68%top-5 click share · 10 brands · 101 sellers
Flapen Score
Makita Hobel against its category
The dotted line is the Baumarkt average. Past it, Makita Hobel is stronger. Inside it, weaker.
Market
The Makita Hobel market on Amazon at a glance
Shoppers on Amazon Germany searched for Makita Hobel 59K times last year and spent an estimated €109K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €109K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -19.3%
- Conversion, latest week
- 1.5%
- Market size, estimated
- €109Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- makita hobel22K searches a year
02 · Price
A sale here is worth €125.04.
Listings sell for €125.04 on average, from €56.31 to €330.30. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €125.04 that is €0 to €13K a year per listing.
- Average price
- €125.04above the $15 to $100 sweet spot
- Price range
- €56.31–€330.30
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€13K
- Returns
- 2.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #80 within Elektrowerkzeuge. It carries 190 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 81%
- Out of stock, average day
- 0.0%
- Average rank
- #80in Elektrowerkzeuge
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 190per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Makita Hobel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
101
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
9%
- Brand 166%
- Brand 211%
- Brand 34%
- Brand 44%
- Brand 53%
- Brand 63%
- Open — no brand owns it (4 brands, 9%)
Demand
Makita Hobel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Makita Hobel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- makita hobel22K/yr
- makita hobel akku 18v12K/yr
- makita akku hobel7K/yr
- elektrohobel makita6K/yr
- hobel makita4K/yr
- makita akku hobel 18v4K/yr
- makita hobelmaschine4K/yr
Reviews and returns
What reviews say buyers love and hate about Makita Hobel
We read the reviews and the return reasons for every product selling here.
“Hat keine Leistung ist sein Geld nicht wert”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Makita Hobel questions
Answered from the same tracked data.









