Is makita 12v profitable to sell on Amazon Germany?

The niche generates €83K/yr across 36 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +3.1%. Flapen's verdict: Worth a look (57/100).

How competitive is the makita 12v niche?

19 brands and 75 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in makita 12v?

Top complaints mined from reviews: Akkulaufzeit, Qualität insgesamt, Aufladen. The return rate is 1.9%.

When does demand for makita 12v peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the makita 12v niche?

Listings span €16.05–€121.02; the average listing price is €35.92 (sweet spot $15–$100). The average incumbent carries 133 reviews — the moat a new listing must climb.

makita 12v

Worth a look

Shows a sweet-spot price point ($35.92 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible€35.92

avg listing price — sweet spot $15–$100

Review moat

Great133.25

avg incumbent reviews — the moat a new listing must climb

Price range

Great€16.05–€121.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+3.1%

90-day search growth — must beat 0% to launch

Market size

Bad€83K

€83K/yr · 55K searches

According to Flapen's Amazon Germany niche tracking, makita 12v is a €83K/yr Amazon Germany market (55K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

makita 12v market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: €72K–€90K; units × avg price
Conversion rate: 4.2%
Avg BSR: #928
Page quality: 0%
Prime: 78%
Sponsored: 75%
Out of stock: 23.8%
Avg brand age: 48 months
Avg seller age: 185 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

40%

Top 20: 84%

Open market

33%

Makita22%
GOLEMON18%
PDstation9%
ZUIRUNDA7%
Powtree6%
ENERGUP6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top makita 12v search terms

makita 12v akku22K/yr -8.5%3.4% conv.
makita akku 12v18K/yr +14.2%3.7% conv.
akku makita 12v7K/yr +2.2%2.8% conv.
makita akku 12v original7K/yr +16.8%3.0% conv.

All search terms

Top makita 12v products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GOLEMON 12V 2 Stück 4 0 Ah BL1041B Akku mit Ladegerät DC10WD Für BL1016 Bl1021B BL1020B BL1040B Erset Für Makita JR103DZ DF031D DF0331D TD110D JR103D JR105D MP100DZ HSS01D HP332D (4000mAh)

GOLEMON€45.444.6★287 rev

2 Stück 4800mAh 12V NI-MH Ersatzakku für Makita Akku 12V 1222 PA12 1220 1222 1234 1233 1235 1235B 1235F Ersatzakku für Makita 12V Akku

PDstation€27.244.2★323 rev

GOLEMON 2 Stück 2.0 Ah BL1021B Akku mit Ladegerät DC10WD Für Makita 10.8V 12V DC10SB DC10WC; 12 Volt CXT Batterie BL1016 BL1015 BL1041B BL1040B BL1020B Für DF031D TD110D JR103D JR105D HP332D

GOLEMON€42.614.6★238 rev

ZUIRUNDA 12V 3 0 Ah Li-Ionen Akku Ersatz für Makita BL1021B BL1015 BL1020B BL1041B BL1016 197396-9 632F59-1

ZUIRUNDA€16.854.4★99 rev

2X 5.0Ah Ersatzakku für Makita 1220 Powtree PA12 Akku für Makita 12V NI-Mh 1220 1222 1233S 1234 1233 1235 1235B 1235F 192696-2 192698-8 192698-A 193138-9 193157-5

Powtree€26.704.1★44 rev

Newest

by launch date

2 X 12V 5000mAh/5.0Ah Akku Ersatzakku für makita Akku 12v PA12 1222 1220 1233 1234 1235 1235F 192696-2 192698-8 192698-A 193138-9 193157-5 Ersatzakku Werkzeugakku

BATTOOL€29.089 rev

3mo ago

MoeuGreenBattX Ersatzakku für Makita 12V Akku: 2 5Ah Li-ion Ersatz Werkzeugakku für Makita BL1021B BL1015 BL1020B BL1041B BL1016 197396-9 632F59-1 (2-Stück)

MoeuGreenBattX€36.9482 rev

5mo ago

Energup 2 Stück 12V 5.0Ah Ersatzakku für Makita 12V Akku BL1021B BL1041B bl1040b bl1016 bl1020b BL1050B

ENERGUP€39.2114 rev

1y ago

2X 5.0Ah Ersatzakku für Makita 1220 Powtree PA12 Akku für Makita 12V NI-Mh 1220 1222 1233S 1234 1233 1235 1235B 1235F 192696-2 192698-8 192698-A 193138-9 193157-5

Powtree€26.7044 rev

1y ago

Energup 2 Stück 12V 4.0Ah BL1041B Akku mit Ladegerät für Makita Akku 12V BL1040 BL1021B B1016 BL1040B BL1020 Kompatibel mit DC10WD DC10SB

ENERGUP€46.50121 rev

1y ago

What buyers say about makita 12v

What buyers praise and complain about, mined from review topics.

What buyers love

Akkulaufzeit30%

“Super Akku”

Gesamtgröße20%

“Passt”

Preis-Leistungs-Verhältnis12%

“fairer Preis”

Qualität insgesamt10%

“PRIMA Qualität”

beworben Vs Tatsächliches Produkt8%

“Hält was es verspricht”

Aufladen6%

“Laden funktioniert problemlos und ohne Überhitzung”

Haltbarkeit3%

“stark - ausdauernd - fairer Preis💪🏼”

Speicherkapazität2%

“viel Kapazität zum fairen Preis”

Kompatibilität – insgesamt2%

“Das Set ist kompatibel mit einer ganzen Reihe von Makita Modellen – BL1041B, BL1021B, BL1015 und viele mehr”

Funktionalität insgesamt2%

“Funktioniert gut”

What buyers complain about

Akkulaufzeit31%

“Akku Leistung hält nicht was versprochen wird”

Qualität insgesamt20%

“Absoluter Müll”

Aufladen18%

“bei voller Ladung hält er nicht lange”

Preis-Leistungs-Verhältnis10%

“Schade fürs Geld”

Funktionalität insgesamt4%

“Schon nach kurzer Nutzung bricht das Drehmoment stark ein, sodass vernünftiges Arbeiten kaum möglich ist”

Stärke2%

“Schwach”

Gesamtgröße2%

“Passform: Sie passen logischerweise weder in die Aufnahme der 18V-Geräte noch in das entsprechende Ladegerät”

Haltbarkeit1%

“nur leider halten sie nicht so lange”

Top return reasons

Gesamtgröße41%

Kompatibilität – insgesamt21%

Aufladen11%

Funktionalität insgesamt9%

Akkulaufzeit8%

Qualität insgesamt2%

Stärke2%

beworben Vs Tatsächliches Produkt1%

Defekt Material/Teile1%

Heizung1%

Common questions

Is makita 12v profitable to sell on Amazon Germany?: The niche generates €83K/yr across 36 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +3.1%. Flapen's verdict: Worth a look (57/100).
How competitive is the makita 12v niche?: 19 brands and 75 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in makita 12v?: Top complaints mined from reviews: Akkulaufzeit, Qualität insgesamt, Aufladen. The return rate is 1.9%.
When does demand for makita 12v peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the makita 12v niche?: Listings span €16.05–€121.02; the average listing price is €35.92 (sweet spot $15–$100). The average incumbent carries 133 reviews — the moat a new listing must climb.

makita 12v

makita 12v market data

Competition & brand share

Demand & seasonality

Top makita 12v search terms

Top makita 12v products on Amazon

Top sellers

Newest

Trending

What buyers say about makita 12v

What buyers love

What buyers complain about

Top return reasons

Common questions

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