maglite
Skip itSoft demand (-47.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€35.32avg listing price — sweet spot $15–$100
Price range
Great€8.24–€97.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay€183K€183K/yr · 276K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,042.96avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
Growth
Bad-47.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, maglite is a €183K/yr Amazon Germany market (276K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
maglite market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- €141K–€177K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #744
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 17%
- Out of stock
- 12.6%
- Avg brand age
- 43 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
52
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
66%
Top 20: 97%
Open market
1%
- Maglite88%
- Shadowhawk4%
- Glarylight2%
- LICHTMEISTER2%
- VARTA1%
- Blukar1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -47.2% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.6×
Top maglite search terms
- maglite taschenlampe91K/yr
- maglite73K/yr
- maglite led26K/yr
- taschenlampe maglite21K/yr
- mag lite18K/yr
- mag light8K/yr
- maglite taschenlampe led6K/yr
- maglite taschenlampe groß9K/yr
- maglight6K/yr
- maglight led taschenlampe4K/yr
Top maglite products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mag-Lite ML25LT-S3016 Stablampe 3 C-Cell 173 lm Aluminium Schwarz 10 x 15 x 20 cm
Maglite€37.034.6★604 rev
Maglite Taschenlampe Mini R6 + Zubehör im Blister geliefert - Schwarz
Maglite€20.134.4★97 rev
MAGLITE MAGLITE Xenon-Lampe 5D Taschenlampe schwarz Display Box
Maglite€56.614.5★310 rev
MAGLITE MAGLITE Xenon-Lampe 2D Taschenlampe schwarz Display Box
Maglite€40.504.5★4,100 rev
Maglite ML300L LED Taschenlampe 3x Batterien D - Schwarz
Maglite€73.604.5★1,955 rev
Newest
by launch date
Glarylight Taschenlampe LED Aufladbar 1000000 Lumen LED Taschenlampe Extrem Hell XHP70.2 mit 5 Modi & Zoomable & IPX7 wasserdicht 24 Laufzeit Starke Taschenlampen für Camping Wandern Notfälle(2 Stück)
Glarylight€36.45522 rev
LICHTMEISTER Taschenlampe (2000 Lumen 5000 mAh Akku) - Taschenlampe LED aufladbar und extrem Hell
LICHTMEISTER€40.03875 rev
Blukar LED Taschenlampe Aufladbar 2000L Extrem Helle Zoombares Taschenlampen mit 5 Lichtmodi und Langer Betriebsdauer IPX6 Wasserdichte Handlampe für Camping Wandern Angeln Outdoor Notfäll
Blukar€8.2416,592 rev
Glarylight Taschenlampe LED Aufladbar 600000 Lumen LED Taschenlampen Extrem Hell XHP70.2 Taschenlampen Akku USB Starke Taschenlampe IPX7 Wasserdicht Zoombar Flashlight für Outdoor NotfäLle
Glarylight€25.26858 rev
VARTA Taschenlampe LED inkl. 2x AA Batterien Aluminium Light F20 Pro Leuchte Lampe mit drei Leuchtmodi Taschenleuchte mit Aluminiumgehäuse texturiertem Griff stoßfest
VARTA€9.23805 rev
Trending
90-day click momentum
MagLite SJ3A012U Solitaire LED Taschenlampen mit Alkaline-Batterie im Etui 1 3 cm Kopfdurchmesser 8 cm Länge Schwarz
Maglite€21.024.5★
MAGLITE MAGLITE Xenon-Lampe 5D Taschenlampe schwarz Display Box
Maglite€56.614.5★
MAGLITE Mini Maglite Glühlampe 2AAA Taschenlampe blau
Maglite€18.964.4★
Maglite ML300LX LED Taschenlampe 3x D-Batterien - Schwarz
Maglite€97.214.7★
Mag-Lite SP22097F Mini Maglite 2AA Multimode Hochleistungs-LED-Taschenlampe 17 cm titan-grau inkl. 2 Mignon-Batterien im Etui
Maglite€33.994.5★
What buyers say about maglite
What buyers praise and complain about, mined from review topics.What buyers love
“Super Lampe”
“Super Produkt”
“Für den Preis sehr cool”
“Hält was sie verspricht”
“robuste”
“Akku super Alles super”
“die ist wirklich super, strahlt weit, SOS, man kann sein Handy daran aufladen”
“Leichte Handhabung”
“Passt”
“Robustes Design”
What buyers complain about
“USB laden funktioniert nicht”
“Akku defekt”
“6 Monate - 3 mal benutzt - defekt”
“LED lade Anzeige fehlerhaft”
“Einfach Müll”
“Kundentäuschung”
“sehr enttäuschend für 40 Euro”
“USB laden funktioniert nicht”
“Klein und sehr hell”
“Manko ist, dass sie relativ sehr warm wird”
Top return reasons
Common questions
- Is maglite profitable to sell on Amazon Germany?
- The niche generates €183K/yr across 23 tracked products. 90-day search growth is -47.2%. Flapen's verdict: Skip it (36/100).
- How competitive is the maglite niche?
- 7 brands and 52 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in maglite?
- Top complaints mined from reviews: Aufladen, Akkulaufzeit, Haltbarkeit. The return rate is 1.4%.
- When does demand for maglite peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.6× the quietest.
- What does it cost to enter the maglite niche?
- Listings span €8.24–€97.21; the average listing price is €35.32 (sweet spot $15–$100). The average incumbent carries 4,043 reviews — the moat a new listing must climb.