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M2 Schrauben

Fail

Prices span $3.77–$14.52, mostly outside the sweet spot, so M2 Schrauben is a Fail.

Flapen Score
37
37 / 100
Ranks 2,817 of 3,232 Baumarkt niches · −12 vs the category median of 49
Market size
€39K/yr74K searches / yr
90-day growth
-27.4%search demand this quarter
Competition
60%top-5 click share · 13 brands · 15 sellers

Flapen Score

M2 Schrauben against its category

The dotted line is the Baumarkt average. Past it, M2 Schrauben is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The M2 Schrauben market on Amazon at a glance

Shoppers on Amazon Germany searched for M2 Schrauben 74K times last year and spent an estimated €39K. The top 5 brands take 89% of clicks. Demand peaks in Jan. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-27.4%
Conversion, latest week
7.6%
Market size, estimated
€39Ka year
Peak month
January1.7× the quietest month
Top search term
m2 schrauben36K searches a year

02 · Price

A sale here is worth €6.97.

Listings sell for €6.97 on average, from €3.77 to €14.52. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €6.97 that is €2K to €3K a year per listing.

Average price
€6.97under the $15 to $100 sweet spot
Price range
€3.77–€14.52
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€2K–€3K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #90 within Nägel, Schrauben & Befestigungen. It carries 253 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
14.7%
Average rank
#90in Nägel, Schrauben & Befestigungen
Average rating
4.63 starsAmazon Germany average 4.37 stars
Average reviews
253per listing
Listings tracked
22

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top M2 Schrauben products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

15

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

9%

  • Brand 138%
  • Brand 229%
  • Brand 313%
  • Brand 47%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (7 brands, 9%)

Demand

M2 Schrauben search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top M2 Schrauben search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • m2 schrauben36K/yr
  • m2 schrauben set17K/yr
  • schrauben m211K/yr
  • schraube m25K/yr
  • m2 schraube5K/yr

Reviews and returns

What reviews say buyers love and hate about M2 Schrauben

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”
32%of negative reviews mention “Gesamtgröße”
0.9%of orders come back
“normale Bits passen nicht”
A buyer, on “Gesamtgröße”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common M2 Schrauben questions

Answered from the same tracked data.