- Flapen Score
- 46 / 100Ranks 1,879 of 3,232 Baumarkt niches · −3 vs the category median of 4946
- Market size
- €18K/yr325K searches / yr
- 90-day growth
- -25.4%search demand this quarter
- Competition
- 45%top-5 click share · 17 brands · 35 sellers
Flapen Score
Laminat against its category
The dotted line is the Baumarkt average. Past it, Laminat is stronger. Inside it, weaker.
Market
The Laminat market on Amazon at a glance
Shoppers on Amazon Germany searched for Laminat 325K times last year and spent an estimated €18K. The top 5 brands take 74% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 325K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.
- Searches, last 12 months
- 325K
- Growth, 90 days vs prior 90
- -25.4%
- Conversion, latest week
- 0.2%
- Market size, estimated
- €18Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- laminat197K searches a year
02 · Price
A sale here is worth €35.08.
Listings sell for €35.08 on average, from €6.66 to €195.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €35.08 that is €0 to €4K a year per listing.
- Average price
- €35.08inside the $15 to $100 sweet spot
- Price range
- €6.66–€195.91
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€4K
- Returns
- 1.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
66% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #108 within Baubedarf. It carries 515 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 37%
- Out of stock, average day
- 18.6%
- Average rank
- #108in Baubedarf
- Average rating
- 4.30 starsAmazon Germany average 4.37 stars
- Average reviews
- 515per listing
- Listings tracked
- 38
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Laminat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Laminatboden TRECOR Classic 7 mm Stark Klicksystem NK AC3/31 - Garantie 15 Jahre - Format: 1285 x 190 mm - Fußbodenheizung geeignet - Sie kaufen 1 m (Laminatboden | 1 m Trend Oak Dark)
- Price
- €15.60
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 4y ago

KRONOTEX Laminat Eiche Landhausdiele grau Superior Basic easy Klick-System
- Price
- €19.62
- Rating
- 4.1/5
- Reviews
- 12
- Age
- 7y ago

KRONOTEX Laminat Harbour Oak rustikale Landhausdiele in robuster 12 mm Stärke Robusto Serie 180 × 1375 mm Klicksystem pflegeleicht & belastbar für stark genutzte Räume 180 x 1375 mm Harbour Oak
- Price
- €19.34
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 4y ago

Laminatboden TRECOR Classic 7 mm Stark Klicksystem NK AC3/31 - Garantie 15 Jahre - Format: 1285 x 190 mm - Fußbodenheizung geeignet - Sie kaufen 1 m (Laminatboden | 1 m Sand Cantal Oak)
- Price
- €14.82
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 4y ago

STILISTA Vinyl Laminat Dielen 15 Dekors Wählbar 5 07 oder 20 m Rutschfest Wasserfest Schwer Entflammbar - 5 07 m Apfelholz Warm
- Price
- €49.27
- Rating
- 4.2/5
- Reviews
- 1,220
- Age
- 4y ago
Trending
estimated 90-day click momentum
STILISTA Vinyl Laminat Dielen 15 Dekors Wählbar 5 07 oder 20 m Rutschfest Wasserfest Schwer Entflammbar - 5 07 m Eiche Gewaschen
- Price
- €49.22
- Rating
- 4.2/5
- Reviews
- 1,220
- Age
- 4y ago

EGGER NatureSense Aqua Laminat EL1096 Sheffield Akazie weiss 1292x193x8mm (1 995m)
- Price
- €25.27
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago

STILISTA Vinyl Laminat Dielen 15 Dekors Wählbar 5 07 oder 20 m Rutschfest Wasserfest Schwer Entflammbar - 5 07 m Eichenkrone Schwarz
- Price
- €49.13
- Rating
- 4.2/5
- Reviews
- 1,220
- Age
- 4y ago

EGGER NatureSense Aqua Laminat EL2009 Predaia Eiche honig 1292x193x8mm (1 995m)
- Price
- €23.60
- Rating
- 3.7/5
- Reviews
- 3
- Age
- 1y ago
![LaminatDEPOT Klick Laminat [2 54 m] inkl. Dämmung & Sockelleiste - hochwertiger Laminatboden mit einfachem Klicksystem - 6 extrabreite Landhausdielen mit 8 mm Dicke [Schlossdiele Natur]](https://m.media-amazon.com/images/I/51ZMfdkeqSL.jpg)
LaminatDEPOT Klick Laminat [2 54 m] inkl. Dämmung & Sockelleiste - hochwertiger Laminatboden mit einfachem Klicksystem - 6 extrabreite Landhausdielen mit 8 mm Dicke [Schlossdiele Natur]
- Price
- €50.43
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date![LaminatDEPOT Klick Laminatboden Eiche [2 49 m] inkl. Trittschalldämmung & Sockelleiste Premium Laminat mit einfachem Klicksystem umlaufender Fuge im Dielen-Format echter Holzoptik - Tajo Grau](https://m.media-amazon.com/images/I/51+dkffYBiL.jpg)
LaminatDEPOT Klick Laminatboden Eiche [2 49 m] inkl. Trittschalldämmung & Sockelleiste Premium Laminat mit einfachem Klicksystem umlaufender Fuge im Dielen-Format echter Holzoptik - Tajo Grau
- Price
- €34.83
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 11mo ago
![LaminatDEPOT Klick Laminat [2 54 m] inkl. Dämmung & Sockelleiste - hochwertiger Laminatboden mit einfachem Klicksystem - 6 extrabreite Landhausdielen mit 8 mm Dicke [Schlossdiele Natur]](https://m.media-amazon.com/images/I/51ZMfdkeqSL.jpg)
LaminatDEPOT Klick Laminat [2 54 m] inkl. Dämmung & Sockelleiste - hochwertiger Laminatboden mit einfachem Klicksystem - 6 extrabreite Landhausdielen mit 8 mm Dicke [Schlossdiele Natur]
- Price
- €50.43
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 1y ago

EGGER NatureSense Laminat EL2023 Zermatt Eiche hell 1292x193x7mm (2 494m)
- Price
- €24.39
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 1y ago

EGGER NatureSense Laminat EL1030 Buche SB rustikal 1292x193x7mm (2 494m)
- Price
- €29.41
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago

EGGER NatureSense Aqua Laminat EL1096 Sheffield Akazie weiss 1292x193x8mm (1 995m)
- Price
- €25.27
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
35
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 81%
Open market
21%
- Kronotex24%
- Trecor22%
- STILISTA11%
- Egger11%
- Laminatdepot6%
- LZQ6%
Demand
Laminat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Laminat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- laminat197K/yr
- laminatboden79K/yr
- klick laminat9K/yr
- laminatboden klicksystem9K/yr
- laminat boden7K/yr
- klicklaminat boden5K/yr
- laminat bodenbelag5K/yr
- klick laminatboden5K/yr
- laminatboden klicksystem günstig4K/yr
- laminat grau5K/yr
Reviews and returns
What reviews say buyers love and hate about Laminat
We read the reviews and the return reasons for every product selling here.
“Toll wenn er nicht mal 2 Stunden kleben bleibt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Laminat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









