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Kippdübel

Fail

Shoppers spend an estimated $40K a year here, so Kippdübel is a Fail.

Flapen Score
45
45 / 100
Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 49
Market size
€40K/yr78K searches / yr
90-day growth
-12.8%search demand this quarter
Competition
54%top-5 click share · 26 brands · 83 sellers

Flapen Score

Kippdübel against its category

The dotted line is the Baumarkt average. Past it, Kippdübel is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kippdübel market on Amazon at a glance

Shoppers on Amazon Germany searched for Kippdübel 78K times last year and spent an estimated €40K. The top 5 brands take 66% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-12.8%
Conversion, latest week
5.2%
Market size, estimated
€40Ka year
Peak month
November1.4× the quietest month
Top search term
kippdübel33K searches a year

02 · Price

A sale here is worth €10.05.

Listings sell for €10.05 on average, from €6.62 to €19.71. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €10.05 that is €1K to €3K a year per listing.

Average price
€10.05under the $15 to $100 sweet spot
Price range
€6.62–€19.71
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
2.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #279 within Nägel, Schrauben & Befestigungen. It carries 498 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
5.0%
Average rank
#279in Nägel, Schrauben & Befestigungen
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
498per listing
Listings tracked
31

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Kippdübel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 flat

Sellers

83

Top-5 brand share

66%

Top 20: 94%

Top-5 click share

54%

Top 20: 88%

Open market

31%

  • Brand 119%
  • Brand 219%
  • Brand 317%
  • Brand 46%
  • Brand 55%
  • Brand 63%

Demand

Kippdübel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Kippdübel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kippdübel33K/yr
  • federklappdübel11K/yr
  • kippdübel m69K/yr
  • klappdübel10K/yr
  • kippdübel m88K/yr
  • kippdübel m106K/yr

Reviews and returns

What reviews say buyers love and hate about Kippdübel

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
27%of negative reviews mention “Qualität insgesamt”
2.2%of orders come back
“leider kompletter schrott”
A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kippdübel questions

Answered from the same tracked data.