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Homekit Thermostat

Fail

Demand is soft, at -70.8% this quarter, so Homekit Thermostat is a Fail.

Flapen Score
36
36 / 100
Ranks 2,872 of 3,232 Baumarkt niches · −13 vs the category median of 49
Market size
€45K/yr101K searches / yr
90-day growth
-70.8%search demand this quarter
Competition
71%top-5 click share · 13 brands · 73 sellers

Flapen Score

Homekit Thermostat against its category

The dotted line is the Baumarkt average. Past it, Homekit Thermostat is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Homekit Thermostat market on Amazon at a glance

Shoppers on Amazon Germany searched for Homekit Thermostat 101K times last year and spent an estimated €45K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -70.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €45K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-70.8%
Conversion, latest week
1.4%
Market size, estimated
€45Ka year
Peak month
October14.1× the quietest month
Top search term
zigbee thermostat61K searches a year

02 · Price

A sale here is worth €32.89.

Listings sell for €32.89 on average, from €11.94 to €88.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €32.89 that is €3K to €8K a year per listing.

Average price
€32.89inside the $15 to $100 sweet spot
Price range
€11.94–€88.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
4.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #98 within Baubedarf. It carries 595 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
16.6%
Average rank
#98in Baubedarf
Average rating
4.05 starsAmazon Germany average 4.37 stars
Average reviews
595per listing
Listings tracked
17

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Homekit Thermostat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

73

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

12%

  • Brand 161%
  • Brand 29%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (7 brands, 12%)

Demand

Homekit Thermostat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 14.1×

Search terms

Top Homekit Thermostat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zigbee thermostat61K/yr
  • zigbee heizkörperthermostat14K/yr
  • thermostat zigbee10K/yr
  • heizkörperthermostat zigbee8K/yr
  • zigbee thermostat heizkörper4K/yr
  • zigbee heizungsthermostat3K/yr

Reviews and returns

What reviews say buyers love and hate about Homekit Thermostat

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Montage/Installation”
13%of negative reviews mention “Konnektivität – insgesamt”
4.5%of orders come back
“Manchmal Verbindungsprobleme”
A buyer, on “Konnektivität – insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Homekit Thermostat questions

Answered from the same tracked data.