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Home Assistant Green

Fail

The top 5 products take 91% of clicks, so Home Assistant Green is a Fail.

Flapen Score
38
38 / 100
Ranks 2,738 of 3,232 Baumarkt niches · −11 vs the category median of 49
Market size
€156K/yr143K searches / yr
90-day growth
+11.7%search demand this quarter
Competition
91%top-5 click share · 6 brands · 42 sellers

Flapen Score

Home Assistant Green against its category

The dotted line is the Baumarkt average. Past it, Home Assistant Green is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Home Assistant Green market on Amazon at a glance

Shoppers on Amazon Germany searched for Home Assistant Green 143K times last year and spent an estimated €156K. The top 5 brands take 97% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €156K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
+11.7%
Conversion, latest week
0.7%
Market size, estimated
€156Ka year
Top search term
home assistant green106K searches a year

02 · Price

A sale here is worth €146.97.

Listings sell for €146.97 on average, from €58.09 to €266.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 750 to 1,000 of them. At €146.97 that is €110K to €147K a year per listing.

Average price
€146.97above the $15 to $100 sweet spot
Price range
€58.09–€266.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
750–1,000
Revenue per listing a year
€110K–€147K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #136 within Automatisierungsgeräte für Zuhause. It carries 229 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
63%
Out of stock, average day
0.0%
Average rank
#136in Automatisierungsgeräte für Zuhause
Average rating
4.18 starsAmazon Germany average 4.37 stars
Average reviews
229per listing
Listings tracked
8

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Home Assistant Green products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

42

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 220%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Home Assistant Green search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '25Spike '26NovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5× · 8 of 12 months tracked

Search terms

Top Home Assistant Green search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • home assistant green106K/yr
  • home assistant yellow23K/yr
  • homeassistant green11K/yr
  • nabu casa home assistant green2K/yr

Reviews and returns

What reviews say buyers love and hate about Home Assistant Green

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Montage/Installation”
11%of negative reviews mention “Preis-Leistungs-Verhältnis”
2.1%of orders come back
“Teuer”
A buyer, on “Preis-Leistungs-Verhältnis”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Home Assistant Green questions

Answered from the same tracked data.