Is heizungspumpe profitable to sell on Amazon Germany?

The niche generates €244K/yr across 47 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -39.5%. Flapen's verdict: Worth a look (54/100).

How competitive is the heizungspumpe niche?

22 brands and 82 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in heizungspumpe?

Top complaints mined from reviews: Haltbarkeit, Geräuschpegel, Qualität insgesamt. The return rate is 1.9%.

When does demand for heizungspumpe peak?

Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 2.9× the quietest.

What does it cost to enter the heizungspumpe niche?

Listings span €9.29–€239.77; the average listing price is €78.13 (sweet spot $15–$100). The average incumbent carries 252 reviews — the moat a new listing must climb.

heizungspumpe

Worth a look

Shows a thin review moat (252 avg reviews), but soft demand (-39.5% this quarter) keeps it on the watch list.

Review moat

Great252.26

avg incumbent reviews — the moat a new listing must climb

Competition

Great32%

top-5 click share — an open shelf

Avg price

Great€78.13

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Okay€244K

€244K/yr · 189K searches

Price range

Okay€9.29–€239.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-39.5%

90-day search growth — must beat 0% to launch

Signals High Price

According to Flapen's Amazon Germany niche tracking, heizungspumpe is a €244K/yr Amazon Germany market (189K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

heizungspumpe market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: €234K–€313K; units × avg price
Conversion rate: 1.7%
Avg BSR: #95
Page quality: 0%
Prime: 66%
Sponsored: 64%
Out of stock: 1.5%
Avg brand age: 50 months
Avg seller age: 187 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

32%

Top 20: 76%

Open market

31%

HST - Austria20%
VEVOR15%
Rohtenbach12%
Hocamel8%
CHM GmbH7%
IBO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -39.5% search growth over the last 90 days.

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Open Trend

Top heizungspumpe search terms

umwälzpumpe32K/yr +16.6%0.9% conv.
umwälzpumpe heizung46K/yr -53.7%1.5% conv.
heizungspumpe39K/yr -47.3%2.0% conv.
solar umwälzpumpe4K/yr +199.4%0.7% conv.
wilo pumpe7K/yr -3.9%0.4% conv.
wilo heizungspumpe12K/yr -72.5%0.8% conv.
heizungspumpe 25-60 18010K/yr -60.6%2.2% conv.
heizungspumpe 25 40 1807K/yr -57.2%3.6% conv.
warmwasserpumpe3K/yr -16.8%0.3% conv.
umwelzpumpepumpe heizung6K/yr -58.2%0.9% conv.

All search terms

Top heizungspumpe products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Zirkulationspumpe Rohtenbach 2540/180 für Zentralheizung

Rohtenbach€39.454.4★194 rev

Umwälzpumpe Heizung 220V RS25-6/180 Heizungspumpe mit 3 Leistungsstufen (46/85/100w) Zirkulationspumpe Warmwasser 3-stufiger Druck (3/5/6m) Poolheizung Umwelzpumpepumpe Heizung Effizienzpumpe

Hocamel€34.084.2★45 rev

HST | Heizungspumpe | Umwälzpumpe | HST 25-60/180 mm | 6 Meter Förderhöhe

HST - Austria€71.424.4★1,146 rev

VEVOR Heizungspumpe 8 m Förderhöhe Umwälzpumpe 220 V 60 W 67 L/min hocheffiziente Umwälzpumpe automatische Wasserumwälzpumpe 1-1/2 Zoll NPT-Gewinde EMC Pumpe für Warmwasserbereitersystem

VEVOR€54.394.3★106 rev

MECUTP Umwälzpumpe | RS15/9 Heizungspumpe 125W Zirkulationspumpe Warmwasser Max Förderhöhe 9m umwälzpumpe heizung Max Durchfluss 1.8m/h - Einlass/Auslass Durchmesser NPT 3/4

MECUTP€40.144.0★54 rev

Newest

by launch date

BACOENG Heizungspumpe Umwälzpumpe RS 25/6-180 Heizung Heizungspumpen 230V/ 50Hz Orange

BACOENG€43.886 rev

6mo ago

VEVOR Umwälzpumpe 38 LPM Umwälzpumpensystem mit sofortiger Zirkulation 3-Gang-Steuerung 100 W AC 220240 V G3/4 Zoll auf G1/2 Zoll Adapter Gusseisenkopf für Warmwasserbereitersystem

VEVOR€30.9742 rev

9mo ago

ENVIRON - Wilo Yonos PICO 25/1-6 Hocheffizienzpumpe 180 mm

Environ€168.4415 rev

9mo ago

Umwälzpumpe Heizung 220V RS25-6/180 Heizungspumpe mit 3 Leistungsstufen (46/85/100w) Zirkulationspumpe Warmwasser 3-stufiger Druck (3/5/6m) Poolheizung Umwelzpumpepumpe Heizung Effizienzpumpe

Hocamel€34.0845 rev

10mo ago

Lfhelper 25/60-180 Umwälzpumpe 220V Heizungspumpe Pumpe Warmwasser Heizung Zirkulationspumpe Hocheffizienzpumpe Druckerhöhungspumpe neu

Lfhelper€39.0926 rev

1y ago

What buyers say about heizungspumpe

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt21%

“Super Produkt”

Druck13%

“Hochwertige Pumpe”

Preis-Leistungs-Verhältnis11%

“Preis super”

Gesamtgröße10%

“Passt”

Geräuschpegel8%

“alles Bestens, prima Leise und Stark.”

beworben Vs Tatsächliches Produkt7%

“Erfüllt den Zweck”

Montage/Installation4%

“super einfache Montage”

Effizienz4%

“Läuft perfekt”

Funktionalität insgesamt3%

“Bis jetzt macht sie was sie soll ich schalte die Pumpe nur für 1 Minute für die Zirkulation”

Sprühen/Durchfluss2%

“Sehr zufrieden – perfekte Strömung für mein Aquarium”

What buyers complain about

Haltbarkeit30%

“Pumpe nach zwei Monaten defekt”

Geräuschpegel11%

“extrem laut”

Qualität insgesamt9%

“Wirkt wie ein billiges Spielzeug”

beworben Vs Tatsächliches Produkt7%

“Falsche Angaben in der Beschreibung”

Auslaufsicher7%

“Tagesfost oben undicht”

Defekt Material/Teile5%

“Leider defekt”

Materialqualität4%

“Günstige bauweise”

Funktionalität insgesamt4%

“Funktioniert nicht”

Stärke4%

“Sehr dünnes Plastik”

Preis-Leistungs-Verhältnis4%

“Ist seinen Preis nicht wert”

Top return reasons

Gesamtgröße43%

Funktionalität insgesamt9%

Defekt Material/Teile8%

Kompatibilität – insgesamt7%

Geräuschpegel6%

Stärke3%

beworben Vs Tatsächliches Produkt3%

Montage/Installation3%

Qualität insgesamt2%

Haltbarkeit2%

Common questions

Is heizungspumpe profitable to sell on Amazon Germany?: The niche generates €244K/yr across 47 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -39.5%. Flapen's verdict: Worth a look (54/100).
How competitive is the heizungspumpe niche?: 22 brands and 82 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in heizungspumpe?: Top complaints mined from reviews: Haltbarkeit, Geräuschpegel, Qualität insgesamt. The return rate is 1.9%.
When does demand for heizungspumpe peak?: Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 2.9× the quietest.
What does it cost to enter the heizungspumpe niche?: Listings span €9.29–€239.77; the average listing price is €78.13 (sweet spot $15–$100). The average incumbent carries 252 reviews — the moat a new listing must climb.