Is Hausnummer profitable to sell on Amazon Germany?

Flapen scores Hausnummer 55 out of 100 on Amazon Germany, a Maybe. Shoppers spend €141K a year across 30 tracked products. 1 of the 5 products launched in the last year cleared the first-year sales bar. Search demand grew +16.1% in the last 90 days.

How competitive is the Hausnummer niche on Amazon Germany?

13 brands and 29 sellers compete in Hausnummer on Amazon Germany. The top 5 Hausnummer products take 50% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Hausnummer?

Hausnummer buyers on Amazon Germany complain most about Qualität insgesamt, Preis-Leistungs-Verhältnis, and Gesamtgröße. An estimated 1.8% of orders come back.

When does demand for Hausnummer peak?

Search demand for Hausnummer on Amazon Germany peaks in Oct–Nov, and the busiest month runs 2.2× the quietest.

What does it cost to enter the Hausnummer niche?

Hausnummer sells for €30.05 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.49 to €65.84. The average product has 345 reviews, the count a new listing must catch up to.

Hausnummer

Maybe

Products sell for $30.05 on average, inside the sweet spot. But buyers convert on only 0.8% of searches, so Hausnummer is a Maybe.

Flapen Score: 55
55 / 100Top 23% of 3,232 Baumarkt niches · +6 vs the category median of 49
Market size: €141K/yr601K searches / yr
90-day growth: +16.1%search demand this quarter
Competition: 50%top-5 click share · 13 brands · 29 sellers

Flapen Score

Hausnummer against its category

The dotted line is the Baumarkt average. Past it, Hausnummer is stronger. Inside it, weaker.

55Maybe

This niche Category average

See the method

Market

The Hausnummer market on Amazon at a glance

Shoppers on Amazon Germany searched for Hausnummer 601K times last year and spent an estimated €141K. The top 5 brands take 78% of clicks. Demand peaks in Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 601K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €141K a year.

Searches, last 12 months: 601K
Growth, 90 days vs prior 90: +16.1%
Conversion, latest week: 0.8%
Market size, estimated: €141Ka year
Peak month: November2.2× the quietest month
Top search term: hausnummer beleuchtet solar205K searches a year

02 · Price

A sale here is worth €30.05.

Listings sell for €30.05 on average, from €9.49 to €65.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €30.05 that is €3K to €8K a year per listing.

Average price: €30.05inside the $15 to $100 sweet spot
Price range: €9.49–€65.84
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 100–250
Revenue per listing a year: €3K–€8K
Returns: 1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #149 within Hausnummern, Tafeln & Schilder. It carries 345 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings: 83%
Prime listings: 47%
Out of stock, average day: 2.0%
Average rank: #149in Hausnummern, Tafeln & Schilder
Average rating: 4.30 starsAmazon Germany average 4.37 stars
Average reviews: 345per listing
Listings tracked: 30

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 5
Successful launches: 1Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Hausnummer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

50%

Top 20: 88%

Open market

18%

Brand 133%
Brand 220%
Brand 310%
Brand 49%
Brand 55%
Brand 64%

Demand

Hausnummer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Hausnummer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

hausnummer beleuchtet solar205K/yr +5.6%1.0% conv.
solar hausnummer66K/yr +156.8%0.5% conv.
hausnummer beleuchtet103K/yr -26.6%0.3% conv.
beleuchtete hausnummer55K/yr -17.4%0.7% conv.
hausnummer solar32K/yr +49.8%0.7% conv.
solar hausnummer für außen wasserdicht28K/yr +50.9%1.0% conv.
solarhausnummer für außen13K/yr +189.2%0.8% conv.
hausnummernschild beleuchtet18K/yr -11.4%0.9% conv.
hausnummer solar beleuchtet9K/yr +43.9%1.2% conv.
beleuchtete hausnummer solar11K/yr -20.1%1.2% conv.

Reviews and returns

What reviews say buyers love and hate about Hausnummer

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Qualität insgesamt”

12%of negative reviews mention “Qualität insgesamt”

1.8%of orders come back

“Wurde scheinbar keine Qualitätsprüfung durchgeführt”

A buyer, on “Qualität insgesamt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Hausnummer questions

Answered from the same tracked data.

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