- Flapen Score
- 43 / 100Ranks 2,253 of 3,232 Baumarkt niches · −6 vs the category median of 4943
- Market size
- €556K/yr522K searches / yr
- 90-day growth
- -5.9%search demand this quarter
- Competition
- 23%top-5 click share · 3 brands · 156 sellers
Flapen Score
Hansgrohe against its category
The dotted line is the Baumarkt average. Past it, Hansgrohe is stronger. Inside it, weaker.
Market
The Hansgrohe market on Amazon at a glance
Shoppers on Amazon Germany searched for Hansgrohe 522K times last year and spent an estimated €556K. All 3 brands take every click. Demand peaks in Jul–Oct–Nov. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 522K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €556K a year.
- Searches, last 12 months
- 522K
- Growth, 90 days vs prior 90
- -5.9%
- Conversion, latest week
- 0.7%
- Market size, estimated
- €556Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- hansgrohe172K searches a year
02 · Price
A sale here is worth €163.94.
Listings sell for €163.94 on average, from €11.47 to €823.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €163.94 that is €0 to €16K a year per listing.
- Average price
- €163.94above the $15 to $100 sweet spot
- Price range
- €11.47–€823.87
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€16K
- Returns
- 2.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
99% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #121 within Küchen- & Badarmaturen. It carries 1,541 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 96%
- Out of stock, average day
- 0.4%
- Average rank
- #121in Küchen- & Badarmaturen
- Average rating
- 4.46 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,541per listing
- Listings tracked
- 81
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Hansgrohe products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
3 falling
Sellers
156
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
23%
Top 20: 58%
Open market
0%
- Brand 168%
- Brand 230%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Hansgrohe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.3×
Search terms
Top Hansgrohe search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hansgrohe172K/yr
- grohe169K/yr
- hansgrohe duscharmatur48K/yr
- hansgrohe duschsystem45K/yr
- hans grohe duscharmaturen23K/yr
- hans grohe24K/yr
- duscharmatur hansgrohe11K/yr
- hansgrohe shower set6K/yr
- hansgrohe shower5K/yr
- grohe dusche7K/yr
Reviews and returns
What reviews say buyers love and hate about Hansgrohe
We read the reviews and the return reasons for every product selling here.
“Nach 6 Monaten defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hansgrohe questions
Answered from the same tracked data.









