Halloween Deko

Shoppers searched for this 7.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +34.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €233K a year.

Searches, last 12 months

7.0M

Growth, 90 days vs prior 90

+34.0%

Conversion, latest week

0.2%

Market size, estimated

€233Ka year

Peak month

October86.2× the quietest month

Top search term

halloween2.5M searches a year

Listings sell for €14.45 on average, from €3.26 to €66.95. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 750 to 1,000 of them. At €14.45 that is €11K to €14K a year per listing.

Average price

€14.45under the $15 to $100 sweet spot

Price range

€3.26–€66.95

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

125K–150K

Units per listing a year

750–1,000

Revenue per listing a year

€11K–€14K

Returns

0.9%of orders · Amazon Germany median 1.1%

52% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 36.0% of listings are out of stock. The average listing ranks #1,847 within Malerbedarf, Werkzeuge & Tapeten. It carries 220 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

90%

Out of stock, average day

36.0%

Average rank

#1,847in Malerbedarf, Werkzeuge & Tapeten

Average rating

4.35 starsAmazon Germany average 4.37 stars

Average reviews

220per listing

Listings tracked

52

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months