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Gehörschutz Schießsport

Fail

Demand is soft, at -24.4% this quarter, so Gehörschutz Schießsport is a Fail.

Flapen Score
45
45 / 100
Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 49
Market size
€247K/yr188K searches / yr
90-day growth
-24.4%search demand this quarter
Competition
50%top-5 click share · 15 brands · 118 sellers

Flapen Score

Gehörschutz Schießsport against its category

The dotted line is the Baumarkt average. Past it, Gehörschutz Schießsport is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gehörschutz Schießsport market on Amazon at a glance

Shoppers on Amazon Germany searched for Gehörschutz Schießsport 188K times last year and spent an estimated €247K. The top 5 brands take 82% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €247K a year.

Searches, last 12 months
188K
Growth, 90 days vs prior 90
-24.4%
Conversion, latest week
2.1%
Market size, estimated
€247Ka year
Peak month
November1.7× the quietest month
Top search term
gehörschutz schießsport91K searches a year

02 · Price

A sale here is worth €61.76.

Listings sell for €61.76 on average, from €12.81 to €230.40. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €61.76 that is €6K to €15K a year per listing.

Average price
€61.76inside the $15 to $100 sweet spot
Price range
€12.81–€230.40
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€6K–€15K
Returns
1.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #71 within Sicherheitstechnik. It carries 3,964 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
93%
Out of stock, average day
11.8%
Average rank
#71in Sicherheitstechnik
Average rating
4.45 starsAmazon Germany average 4.37 stars
Average reviews
3,964per listing
Listings tracked
30

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Gehörschutz Schießsport products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

118

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

15%

  • Brand 142%
  • Brand 216%
  • Brand 313%
  • Brand 47%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (9 brands, 15%)

Demand

Gehörschutz Schießsport search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Gehörschutz Schießsport search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gehörschutz schießsport91K/yr
  • aktiver gehörschutz23K/yr
  • aktiv gehörschutz14K/yr
  • gehörschutz jagd13K/yr
  • aktiver gehörschutz schießsport7K/yr
  • gehörschutz aktiv8K/yr
  • elektronischer gehörschutz9K/yr
  • gehörschutz schiessen5K/yr
  • aktiv gehörschutz militär5K/yr
  • gehörschutz elektronisch5K/yr

Reviews and returns

What reviews say buyers love and hate about Gehörschutz Schießsport

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
12%of negative reviews mention “Qualität insgesamt”
1.9%of orders come back
“Unwertig”
A buyer, on “Qualität insgesamt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Gehörschutz Schießsport questions

Answered from the same tracked data.