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Forstnerbohrer Set

Maybe

An estimated 1.0% of orders come back. But demand is soft, at -25.7% this quarter, so Forstnerbohrer Set is a Maybe.

Flapen Score
55
55 / 100
Top 23% of 3,232 Baumarkt niches · +6 vs the category median of 49
Market size
€255K/yr328K searches / yr
90-day growth
-25.7%search demand this quarter
Competition
49%top-5 click share · 18 brands · 90 sellers

Flapen Score

Forstnerbohrer Set against its category

The dotted line is the Baumarkt average. Past it, Forstnerbohrer Set is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Forstnerbohrer Set market on Amazon at a glance

Shoppers on Amazon Germany searched for Forstnerbohrer Set 328K times last year and spent an estimated €255K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €255K a year.

Searches, last 12 months
328K
Growth, 90 days vs prior 90
-25.7%
Conversion, latest week
3.2%
Market size, estimated
€255Ka year
Peak month
November1.8× the quietest month
Top search term
forstnerbohrer set181K searches a year

02 · Price

A sale here is worth €24.41.

Listings sell for €24.41 on average, from €6.57 to €64.49. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €24.41 that is €6K to €12K a year per listing.

Average price
€24.41inside the $15 to $100 sweet spot
Price range
€6.57–€64.49
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€6K–€12K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #34 within Zubehör für Elektrowerkzeuge. It carries 1,643 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
93%
Out of stock, average day
7.3%
Average rank
#34in Zubehör für Elektrowerkzeuge
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
1,643per listing
Listings tracked
27

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
59 months

Products

Top Forstnerbohrer Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

90

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

49%

Top 20: 93%

Open market

33%

  • Brand 127%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Forstnerbohrer Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Forstnerbohrer Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • forstnerbohrer set181K/yr
  • forstnerbohrer130K/yr
  • topfbohrer6K/yr
  • astlochbohrer6K/yr
  • forstner bohrer4K/yr

Reviews and returns

What reviews say buyers love and hate about Forstnerbohrer Set

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Qualität insgesamt”
42%of negative reviews mention “Qualität insgesamt”
1.0%of orders come back
“Qualität kostet halt”
A buyer, on “Qualität insgesamt”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Forstnerbohrer Set questions

Answered from the same tracked data.