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Flächenspachtel

Maybe

Products sell for $45.42 on average, inside the sweet spot. But demand is soft, at -30.3% this quarter, so Flächenspachtel is a Maybe.

Flapen Score
57
57 / 100
Top 17% of 3,232 Baumarkt niches · +8 vs the category median of 49
Market size
€465K/yr320K searches / yr
90-day growth
-30.3%search demand this quarter
Competition
43%top-5 click share · 27 brands · 37 sellers

Flapen Score

Flächenspachtel against its category

The dotted line is the Baumarkt average. Past it, Flächenspachtel is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flächenspachtel market on Amazon at a glance

Shoppers on Amazon Germany searched for Flächenspachtel 320K times last year and spent an estimated €465K. The top 5 brands take 56% of clicks. Demand peaks in Feb. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €465K a year.

Searches, last 12 months
320K
Growth, 90 days vs prior 90
-30.3%
Conversion, latest week
3.2%
Market size, estimated
€465Ka year
Peak month
February1.6× the quietest month
Top search term
flächenspachtel210K searches a year

02 · Price

A sale here is worth €45.42.

Listings sell for €45.42 on average, from €6.54 to €198.05. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €45.42 that is €11K to €23K a year per listing.

Average price
€45.42inside the $15 to $100 sweet spot
Price range
€6.54–€198.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€11K–€23K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #86 within Malerbedarf, Werkzeuge & Tapeten. It carries 834 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
87%
Out of stock, average day
2.5%
Average rank
#86in Malerbedarf, Werkzeuge & Tapeten
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
834per listing
Listings tracked
38

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Flächenspachtel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

37

Top-5 brand share

56%

Top 20: 95%

Top-5 click share

43%

Top 20: 82%

Open market

37%

  • Brand 125%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Flächenspachtel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top Flächenspachtel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flächenspachtel210K/yr
  • flächenspachtel set52K/yr
  • glättspachtel12K/yr
  • flächenspachtel 60 cm12K/yr
  • knauf flächenspachtel6K/yr
  • schmetterling spachtel4K/yr
  • glätter spachtel5K/yr
  • z spachtel7K/yr
  • federspachtel5K/yr
  • flächenspachtel set profi5K/yr

Reviews and returns

What reviews say buyers love and hate about Flächenspachtel

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
1.3%of orders come back
“Qualität nicht das beste”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Flächenspachtel questions

Answered from the same tracked data.