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Fischer Dübel

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -20.4% this quarter, so Fischer Dübel is a Maybe.

Flapen Score
50
50 / 100
Top 42% of 3,232 Baumarkt niches · +1 vs the category median of 49
Market size
€901K/yr1.0M searches / yr
90-day growth
-20.4%search demand this quarter
Competition
58%top-5 click share · 10 brands · 149 sellers

Flapen Score

Fischer Dübel against its category

The dotted line is the Baumarkt average. Past it, Fischer Dübel is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fischer Dübel market on Amazon at a glance

Shoppers on Amazon Germany searched for Fischer Dübel 1.0M times last year and spent an estimated €901K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €901K a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
5.6%
Market size, estimated
€901Ka year
Peak month
October1.8× the quietest month
Top search term
fischer dübel218K searches a year

02 · Price

A sale here is worth €15.54.

Listings sell for €15.54 on average, from €5.53 to €34.19. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At €15.54 that is €31K to €39K a year per listing.

Average price
€15.54inside the $15 to $100 sweet spot
Price range
€5.53–€34.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
50K–60K
Units per listing a year
2,000–2,500
Revenue per listing a year
€31K–€39K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #65 within Nägel, Schrauben & Befestigungen. It carries 1,402 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#65in Nägel, Schrauben & Befestigungen
Average rating
4.66 starsAmazon Germany average 4.37 stars
Average reviews
1,402per listing
Listings tracked
25

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Fischer Dübel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

149

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

58%

Top 20: 95%

Open market

6%

  • Brand 163%
  • Brand 219%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (4 brands, 6%)

Demand

Fischer Dübel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Fischer Dübel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fischer dübel218K/yr
  • dübel169K/yr
  • dübel set172K/yr
  • fischer duopower72K/yr
  • fischer dübel set100K/yr
  • fischer70K/yr
  • dübel schrauben set67K/yr
  • schrauben dübel set57K/yr
  • schrauben mit dübel15K/yr
  • fisher18K/yr

Reviews and returns

What reviews say buyers love and hate about Fischer Dübel

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Qualität insgesamt”
37%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.5%of orders come back
“Kein Preiswunder”
A buyer, on “Preis-Leistungs-Verhältnis”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Fischer Dübel questions

Answered from the same tracked data.