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26

dyson submarine

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 39Growth 14Conversion 13Competition 2Returns 20Price range 10Avg price 39Brand share 0Review moat 56Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Good1,268.33

avg incumbent reviews — the moat a new listing must climb

Market size

Okay€195K

€195K/yr · 77K searches

Avg price

Okay€244.60

avg listing price — sweet spot $15–$100

Returns

Bad6.4%

return rate — above 5% kills the launch gate

Growth

Bad-22.4%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Price range

Bad€25.94–€794.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, dyson submarine is a €195K/yr Amazon Germany market (77K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Oct–Nov–Dec. Verdict: Skip it — 26/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

dyson submarine market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€61K–€122K
units × avg price
Conversion rate
1.0%
Avg BSR
#370
Page quality
0%
Prime
83%
Sponsored
83%
Out of stock
0.0%
Avg brand age
19 months
Avg seller age
186 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

29

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Dyson87%
  • Weidenbach7%
  • vhbw4%
  • Dripl3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.4% search growth over the last 90 days.
8K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 3.7×

Top dyson submarine search terms

  • dyson submarine26K/yr
  • dyson v15s detect submarine27K/yr
  • dyson v15 submarine12K/yr
  • dyson submarine v154K/yr
  • dyson v15 detect submarine3K/yr
  • dyson v15s submarine2K/yr
  • dyson v15s detect submarine nass- und trockensauger3K/yr
All search terms

Top dyson submarine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%€29K30%€58K45%€88K60%€117K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about dyson submarine

What buyers praise and complain about, mined from review topics.

What buyers love

Einfache Reinigung21%

“Selbstreinigung läuft easy”

Qualität insgesamt16%

“Super Produkt”

Benutzerfreundlichkeit15%

“leichtes Handling”

Gesamtgröße7%

“Passt perfekt”

Effizienz6%

“Das Naßgerät für den Daysen V8 funktioniert super”

Preis-Leistungs-Verhältnis5%

“hoher Preis”

Design insgesamt3%

“Das Design ist modern”

beworben Vs Tatsächliches Produkt3%

“Macht was es soll”

Add-Ons/Anhänge3%

“🫣 Alles soweit in Ordnung - der Aufsatz passt perfekt auf meinen Design”

Stärke2%

“Der Dyson ist sehr stark”

What buyers complain about

Einfache Reinigung14%

“Absoluter Reinfall, lieber normal wischen”

Qualität insgesamt7%

“Müll”

Preis-Leistungs-Verhältnis7%

“Das Geld nicht wert”

Auslaufsicher7%

“Undicht Habe rekl”

Akkulaufzeit6%

“Die Akkulaufzeit von 30 Minuten reicht für eine normale Wohnung, ist bei gründlicherer Reinigung aber schnell knapp”

Benutzerfreundlichkeit4%

“unpraktisch”

Stärke4%

“Taugt nichts”

Haltbarkeit4%

“Eigentlich eine tolle Sache, nur er funktioniert nach dem 1. Mal benutzen nicht mehr”

Funktionalität insgesamt4%

“Eine Teilersatzlieferung funktioniert hier nie”

Wasserbeständigkeit3%

“Einige User bemängeln Wassertropfen”

Top return reasons

Gesamtgröße15%
Kompatibilität – insgesamt14%
Funktionalität insgesamt11%
Auslaufsicher7%
Defekt Material/Teile7%
Nassreinigung6%
Reinigungsmodi6%
Einfache Reinigung4%
Wasserbeständigkeit3%
Add-Ons/Anhänge3%

Common questions

Is dyson submarine profitable to sell on Amazon Germany?
The niche generates €195K/yr across 6 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -22.4%. Flapen's verdict: Skip it (26/100).
How competitive is the dyson submarine niche?
4 brands and 29 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in dyson submarine?
Top complaints mined from reviews: Einfache Reinigung, Qualität insgesamt, Preis-Leistungs-Verhältnis. The return rate is 6.4% — above our launch gate.
When does demand for dyson submarine peak?
Demand peaks in Jul–Oct–Nov–Dec; the busiest month runs 3.7× the quietest.
What does it cost to enter the dyson submarine niche?
Listings span €25.94–€794.59; the average listing price is €244.60 (sweet spot $15–$100). The average incumbent carries 1,268 reviews — the moat a new listing must climb.