Is Dübelhilfe profitable to sell on Amazon Germany?

Flapen scores Dübelhilfe 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €64K a year across 16 tracked products. Search demand grew -48.9% in the last 90 days.

How competitive is the Dübelhilfe niche on Amazon Germany?

11 brands and 56 sellers compete in Dübelhilfe on Amazon Germany. The top 5 Dübelhilfe products take 68% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Dübelhilfe?

Dübelhilfe buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Messung / Ablesegenauigkeit, and Qualität insgesamt. An estimated 1.5% of orders come back.

What does it cost to enter the Dübelhilfe niche?

Dübelhilfe sells for €25.16 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €5.47 to €58.76. The average product has 1,753 reviews, the count a new listing must catch up to.

Dübelhilfe

Fail

Demand is soft, at -48.9% this quarter, so Dübelhilfe is a Fail.

Flapen Score: 39
39 / 100Ranks 2,640 of 3,232 Baumarkt niches · −10 vs the category median of 49
Market size: €64K/yr94K searches / yr
90-day growth: -48.9%search demand this quarter
Competition: 68%top-5 click share · 11 brands · 56 sellers

Flapen Score

Dübelhilfe against its category

The dotted line is the Baumarkt average. Past it, Dübelhilfe is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Dübelhilfe market on Amazon at a glance

Shoppers on Amazon Germany searched for Dübelhilfe 94K times last year and spent an estimated €64K. The top 5 brands take 87% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -48.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €64K a year.

Searches, last 12 months: 94K
Growth, 90 days vs prior 90: -48.9%
Conversion, latest week: 2.7%
Market size, estimated: €64Ka year
Top search term: dübellehre28K searches a year

02 · Price

A sale here is worth €25.16.

Listings sell for €25.16 on average, from €5.47 to €58.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €25.16 that is €3K to €6K a year per listing.

Average price: €25.16inside the $15 to $100 sweet spot
Price range: €5.47–€58.76
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–3K
Units per listing a year: 100–250
Revenue per listing a year: €3K–€6K
Returns: 1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #406 within Nägel, Schrauben & Befestigungen. It carries 1,753 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings: 75%
Prime listings: 100%
Out of stock, average day: 0.8%
Average rank: #406in Nägel, Schrauben & Befestigungen
Average rating: 4.37 starsAmazon Germany average 4.37 stars
Average reviews: 1,753per listing
Listings tracked: 16

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 30 months

Products

Top Dübelhilfe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

10%

Brand 154%
Brand 216%
Brand 37%
Brand 45%
Brand 54%
Brand 64%
Open — no brand owns it (5 brands, 10%)

Demand

Dübelhilfe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.8× · 9 of 12 months tracked

Search terms

Top Dübelhilfe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

dübellehre28K/yr -53.7%2.2% conv.
dübelhilfe21K/yr -39.6%3.2% conv.
holzdübel bohrschablone18K/yr -49.2%2.8% conv.
dowel jig7K/yr -26.4%1.9% conv.
dübelschablone8K/yr -57.4%2.1% conv.
holzdübel schablone5K/yr -53.1%1.9% conv.
wolfcraft dübelhilfe5K/yr -65.3%6.7% conv.
meisterdübler3K/yr -39.9%4.6% conv.

Reviews and returns

What reviews say buyers love and hate about Dübelhilfe

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”

19%of negative reviews mention “Preis-Leistungs-Verhältnis”

1.5%of orders come back

“Es gibt Konkurrenzprodukte (leider teurer)”

A buyer, on “Preis-Leistungs-Verhältnis”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Dübelhilfe questions

Answered from the same tracked data.

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