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Briefkastenschloss

prices mostly outside the sweet spot ($3.97–$9.23) — Briefkastenschloss doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 2,457 of 3,232 Baumarkt niches · −8 vs the category median of 49

Market size 39Growth 16Conversion 84Competition 30Returns 86Price range 0Avg price 15Brand share 35Review moat 63Quality gap 42
This niche Category average · 3,232 niches

Is Briefkastenschloss profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Briefkastenschloss is a €196K/yr Amazon Germany market (390K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 41/100.

Briefkastenschloss: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.8% over the last 90 days and 9.3% of searches end in a purchase.

€196K

revenue / yr

Units sold / yr40K
Search volume / yr-17.8%390K
Conversion rate9.3%
Avg price€5.43

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers11 · 46
Top-5 product click share67%
Open market16%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 17 products

Sponsored placement82%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews980

Top Briefkastenschloss products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

€0€20K€39K€59K€78K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

46

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

11%

  • ORTAVA29%
  • VOCIBO25%
  • mvorry12%
  • shinfly12%
  • BUNTOR5%
  • BURG-WÄCHTER5%
  • Open — no brand owns it (5 brands, 11%)

Briefkastenschloss demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume390KCVR9.3%Products17Brands11Top 5 Brands84%OOS Rate2.0%Rating4.5★Reviews980Avg BSR#21
9K7KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top Briefkastenschloss search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • briefkastenschloss249K/yr
  • briefkastenschloss 16mm19K/yr
  • briefkasten schloss15K/yr
  • briefkasten schloß14K/yr
  • postkasten schloss11K/yr
  • schloss briefkasten11K/yr
  • briefkastenschloss 12mm8K/yr
  • briefkastenschloss 18mm11K/yr
  • hebelschloss8K/yr
  • schloss für briefkasten8K/yr

What reviews say buyers love and hate about Briefkastenschloss

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Gesamtgröße30%

in Ordnung. passt

Verriegelungsmechanismus18%

Universal einsetzbares Briefkastenschloss

Preis-Leistungs-Verhältnis14%

Alles bestens Top Preis/Leistung

Montage/Installation13%

Alles ok. Simple Installation

Qualität insgesamt9%

Top Qualität

What buyers complain about

81% of reviews
Qualität insgesamt24%

Absolute miese Qualität, hakelig, schlechte Verarbeitung

Verriegelungsmechanismus18%

Absolut unsicher

Gesamtgröße10%

Leider passte das neue nicht 100%ig als Ersatz (die beigelegten "Adapter" wollten nicht richtig mit dem Briefkasten (MFH)

Montage/Installation8%

etwas hakelig zu installieren

Haltbarkeit5%

Produkt fällt auseinander

Briefkastenschloss return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
79%
2Verriegelungsmechanismus
6%
3Defekt Material/Teile
3%
4Kompatibilität – insgesamt
3%
5Mechanismus probleme
2%

Common Briefkastenschloss questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Briefkastenschloss 41/100 on Amazon Germany — Skip it. The niche generates €196K/yr across 17 tracked products. Search demand moved -17.8% over the last 90 days.
Search demand for Briefkastenschloss on Amazon Germany is steady year-round — the busiest month runs 1.2× the quietest.