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Brecheisen

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -1.1% this quarter, so Brecheisen is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 3,232 Baumarkt niches · +3 vs the category median of 49
Market size
€212K/yr269K searches / yr
90-day growth
-1.1%search demand this quarter
Competition
57%top-5 click share · 17 brands · 121 sellers

Flapen Score

Brecheisen against its category

The dotted line is the Baumarkt average. Past it, Brecheisen is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brecheisen market on Amazon at a glance

Shoppers on Amazon Germany searched for Brecheisen 269K times last year and spent an estimated €212K. The top 5 brands take 68% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €212K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
-1.1%
Conversion, latest week
4.7%
Market size, estimated
€212Ka year
Peak month
March1.3× the quietest month
Top search term
brecheisen81K searches a year

02 · Price

A sale here is worth €16.80.

Listings sell for €16.80 on average, from €4.99 to €41.79. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €16.80 that is €8K to €13K a year per listing.

Average price
€16.80inside the $15 to $100 sweet spot
Price range
€4.99–€41.79
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
€8K–€13K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

66% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #15 within Nagel- & Brecheisen. It carries 977 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
79%
Out of stock, average day
8.3%
Average rank
#15in Nagel- & Brecheisen
Average rating
4.61 starsAmazon Germany average 4.37 stars
Average reviews
977per listing
Listings tracked
29

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Brecheisen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 flat

Sellers

121

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

57%

Top 20: 90%

Open market

25%

  • Brand 121%
  • Brand 216%
  • Brand 315%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Brecheisen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Brecheisen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brecheisen81K/yr
  • nageleisen55K/yr
  • brechstange48K/yr
  • kuhfuß11K/yr
  • brecheisen gross9K/yr
  • nageleisen klein11K/yr
  • crowbar8K/yr
  • nageleisen groß9K/yr
  • kuhfuss brecheisen11K/yr
  • kuhfuss7K/yr

Reviews and returns

What reviews say buyers love and hate about Brecheisen

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
0.5%of orders come back
“Qualität unzureichend”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Brecheisen questions

Answered from the same tracked data.