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Bosch Smart Home

Fail

The top 5 brands take 100% of clicks, so Bosch Smart Home is a Fail.

Flapen Score
49
49 / 100
Ranks 1,497 of 3,232 Baumarkt niches · on the category median
Market size
€838K/yr496K searches / yr
90-day growth
-23.4%search demand this quarter
Competition
41%top-5 click share · 2 brands · 246 sellers

Flapen Score

Bosch Smart Home against its category

The dotted line is the Baumarkt average. Past it, Bosch Smart Home is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bosch Smart Home market on Amazon at a glance

Shoppers on Amazon Germany searched for Bosch Smart Home 496K times last year and spent an estimated €838K. All 2 brands take every click. Demand peaks in Jul–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 496K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €838K a year.

Searches, last 12 months
496K
Growth, 90 days vs prior 90
-23.4%
Conversion, latest week
2.5%
Market size, estimated
€838Ka year
Peak month
November5.4× the quietest month
Top search term
bosch smart home436K searches a year

02 · Price

A sale here is worth €68.71.

Listings sell for €68.71 on average, from €9.83 to €229.74. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At €68.71 that is €34K to €52K a year per listing.

Average price
€68.71inside the $15 to $100 sweet spot
Price range
€9.83–€229.74
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
€34K–€52K
Returns
3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #77 within Baubedarf. It carries 618 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#77in Baubedarf
Average rating
4.30 starsAmazon Germany average 4.37 stars
Average reviews
618per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Bosch Smart Home products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

246

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

41%

Top 20: 88%

Open market

0%

  • Brand 170%
  • Brand 230%

Demand

Bosch Smart Home search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Bosch Smart Home search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bosch smart home436K/yr
  • bosch smarthome18K/yr
  • bosch smart15K/yr
  • bosch home9K/yr
  • smart home bosch7K/yr
  • bosch smart home starter set4K/yr
  • bosch smart home set4K/yr
  • bosch home smart3K/yr

Reviews and returns

What reviews say buyers love and hate about Bosch Smart Home

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Montage/Installation”
15%of negative reviews mention “Konnektivität – insgesamt”
3.7%of orders come back
“* 5GHz WLAN wird nicht unterstützt”
A buyer, on “Konnektivität – insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bosch Smart Home questions

Answered from the same tracked data.