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Borstenpinsel

brand-locked demand (top 5 brands take 100% of clicks) — Borstenpinsel doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 2,349 of 3,232 Baumarkt niches · −7 vs the category median of 49

Market size 13Growth 87Conversion 87Competition 21Returns 99Price range 0Avg price 13Brand share 0Review moat 36Quality gap 28
This niche Category average · 3,232 niches

Is Borstenpinsel profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Borstenpinsel is a €51K/yr Amazon Germany market (113K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Skip it — 42/100.

Borstenpinsel: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +89.6% over the last 90 days and 10.0% of searches end in a purchase.

€51K

revenue / yr

Units sold / yr20K
Search volume / yr+89.6%113K
Conversion rate10.0%
Avg price€4.52

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 97
Top-5 product click share75%
Open market0%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement73%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews2,894

Top Borstenpinsel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

€0€5K€10K€15K€20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

97

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Pelikan48%
  • TSI45%
  • BOHUIZ3%
  • K3T3%
  • Amazon Basics2%
  • Open — no brand owns it (0%)

Borstenpinsel demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume113KCVR10.0%Products15Brands5Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews2,894Avg BSR#34
9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 10.8×

Top Borstenpinsel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • borstenpinsel69K/yr
  • borstenpinsel set29K/yr
  • borstenpinsel 46K/yr
  • borstenpinsel 24K/yr
  • pinsel borsten3K/yr
  • borstenpinsel set grundschule2K/yr

What reviews say buyers love and hate about Borstenpinsel

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Qualität insgesamt36%

Gute qualität fest

Preis-Leistungs-Verhältnis15%

sind preislich angemessen

beworben Vs Tatsächliches Produkt8%

Wie erwartet

Gesamtgröße7%

Passt

Lackqualität7%

Für Einsteiger oder Hobbykünstler ideal – Pinsel liegen gut in der Hand und malen gleichmäßig

What buyers complain about

100% of reviews
Qualität insgesamt56%

Sehr billig produzierte Pinsel für Anfänger/Kinder zum Üben

Hartes Gefühl17%

sehr hart

Gesamtgröße8%

Einige Pinsel sind viel kleiner als erwartet

beworben Vs Tatsächliches Produkt8%

Die angegebenen Größen wirken ungenau

Haftung/Klebrigkeit6%

Zusätzlich sind die Pinselspitzen mit Kleber verklebt, der sich selbst mit Wasser nicht entfernen lässt

Borstenpinsel return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
27%
2Qualität insgesamt
19%
3Defekt Material/Teile
11%
4Weiches Gefühl
6%
5Produktzustand
5%

Common Borstenpinsel questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Borstenpinsel 42/100 on Amazon Germany — Skip it. The niche generates €51K/yr across 15 tracked products. Search demand moved +89.6% over the last 90 days.
Search demand for Borstenpinsel on Amazon Germany peaks in Jun–Jul–Aug–Sep, where the busiest month runs 10.8× the quietest.