Is bohrmaschine profitable to sell on Amazon Germany?

The niche generates €2.1M/yr across 29 tracked products. 90-day search growth is -14.3%. Flapen's verdict: Skip it (47/100).

How competitive is the bohrmaschine niche?

9 brands and 172 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in bohrmaschine?

Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Funktionalität insgesamt. The return rate is 2.3%.

When does demand for bohrmaschine peak?

Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.

What does it cost to enter the bohrmaschine niche?

Listings span €18.07–€192.52; the average listing price is €72.87 (sweet spot $15–$100). The average incumbent carries 2,961 reviews — the moat a new listing must climb.

bohrmaschine

Skip it

Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.

Market size

Incredible€2.1M

€2.1M/yr · 1.4M searches

Avg price

Great€72.87

avg listing price — sweet spot $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Okay€18.07–€192.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,960.55

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-14.3%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon Germany niche tracking, bohrmaschine is a €2.1M/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

bohrmaschine market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: €1.5M–€1.8M; units × avg price
Conversion rate: 2.1%
Avg BSR: #19
Page quality: 0%
Prime: 97%
Sponsored: 93%
Out of stock: 0.0%
Avg brand age: 49 months
Avg seller age: 181 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

172

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

59%

Top 20: 91%

Open market

Bosch Professional40%
Bosch34%
Einhell13%
DEKOPRO3%
Dong Cheng3%
Mannesmann3%
Open — no brand owns it (3 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.3% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Open Trend

Top bohrmaschine search terms

bohrmaschine616K/yr -15.9%1.7% conv.
schlagbohrmaschine310K/yr -16.3%1.6% conv.
bohrmaschinen72K/yr -6.2%0.4% conv.
bosch bohrmaschine66K/yr -15.6%2.1% conv.
schlagbohrer47K/yr -7.0%1.7% conv.
bosch schlagbohrmaschine51K/yr -14.9%2.0% conv.
bohrmaschine bosch43K/yr -21.1%2.2% conv.
drill machine44K/yr -17.2%1.1% conv.
schlagbohrmaschinen16K/yr -2.8%0.5% conv.
drills11K/yr +19.0%0.1% conv.

All search terms

Top bohrmaschine products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bosch Professional Schlagbohrmaschine GSB 13 RE (Leistung 600 Watt inkl. Tiefenanschlag 210mm Schnellspannbohrfutter 13mm)

Bosch Professional€47.814.4★8,817 rev

Bosch Schlagbohrmaschine EasyImpact 600 (600 Watt im Koffer)

Bosch€37.554.4★4,975 rev

Bosch Professional Bohrhammer GBH 2-21 (mit SDS pPus inkl. Zusatzhandgriff Maschinentuch Tiefenanschlag Handwerkoffer) Battery Powered

Bosch Professional€76.454.7★2,575 rev

Bosch Schlagbohrmaschine UniversalImpact 800 (800 Watt Koffer) Battery Powered Green

Bosch€63.544.6★8,201 rev

Einhell Schlagbohrmaschine TC-ID 550 E (550 W Drehzahlregelelektronik Drehzahlvorwahl Rechts-/Linkslauf Metall-Tiefenanschlag Zusatzhandgriff)

Einhell€24.094.3★1,289 rev

Newest

by launch date

Bosch Akku Schlagbohrschrauber EasyImpact 18V-38 (1x Akku 2 5 Ah 18 Volt System; im Koffer) Battery Powered Cordless Green

Bosch€56.46708 rev

1y ago

Einhell Akku-Schlagbohrschrauber TE-CD 18/44 Li-i (1x2 5Ah) Power X-Change (18 V 44 Nm Schlagbohrfunktion 13 mm Metallbohrfutter 2-Gang inkl. 2 5 Ah Akku & Ladegerät)

Einhell€44.331,296 rev

1y ago

DEKOPRO Akkuschrauber Set 20V Hochleistungs Akku Bohrmaschine 2-Gang Akkubohrer mit Akku und Ladegerät Bohrmaschinen mit 18+1 Drehmomentstufen Akku Schrauber für Schrauben Bohren und DIY

DEKOPRO€25.06511 rev

2y ago

Akkuschrauber Akku Bohrschrauber AkkubohrerBohrmaschine Schrauber setDEKOPRO 20V 30tlg Zubehör 18+1 Drehmomentstufen Schlagbohrschrauber 40Nm mit Akku und Ladegerät 20 Volt Akku-Bohrschrauber

DEKOPRO€26.802,452 rev

2y ago

Bosch Schlagbohrmaschine UniversalImpact 730 (Präzisionsbohren in Mauerwerk Holz und Stahl; 730-Watt-Motor; im Koffer)

Bosch€55.75178 rev

2y ago

What buyers say about bohrmaschine

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis26%

“Good for this price, acceptable”

Qualität insgesamt23%

“Super Produkt”

Benutzerfreundlichkeit8%

“The drill was easy to use”

Stärke8%

“It is also powerful”

beworben Vs Tatsächliches Produkt6%

“Alle Erwartungen erfüllt”

Akkulaufzeit5%

“Genug Power”

Gesamtgröße3%

“Passt”

Gewicht leicht3%

“Kraftvoll, präzise und dabei angenehm leicht in der Hand”

Griff2%

“schön handlich auch für kleine Hände”

Effizienz2%

“Geht super”

What buyers complain about

Qualität insgesamt16%

“Kompletter Müll”

Haltbarkeit15%

“Bei zweiter Anwendung defekt”

Funktionalität insgesamt8%

“Schafft nichtmal bei mir in die Wand zu bohren”

Preis-Leistungs-Verhältnis5%

“Billig Kaufen = 2x kaufen”

Defekt Material/Teile4%

“Pünktlich geliefert und ein defektes Teil ersetzt”

Wartung und Reparatur4%

“In der Garantiezeit wurde die Mechanik gewechselt”

Stärke4%

“War zu schwach”

Produktzustand4%

“Benutztes Produkt”

Geräuschpegel3%

“Viel zu laut”

Materialqualität2%

“bei etwas härterem Material fehlt einfach die Leistung.”

Top return reasons

Funktionalität insgesamt18%

Stärke15%

Defekt Material/Teile11%

Gesamtgröße7%

Qualität insgesamt6%

Gewicht schwer6%

Produktzustand5%

Mechanismus probleme5%

Preis-Leistungs-Verhältnis4%

Haltbarkeit3%

Common questions

Is bohrmaschine profitable to sell on Amazon Germany?: The niche generates €2.1M/yr across 29 tracked products. 90-day search growth is -14.3%. Flapen's verdict: Skip it (47/100).
How competitive is the bohrmaschine niche?: 9 brands and 172 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in bohrmaschine?: Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Funktionalität insgesamt. The return rate is 2.3%.
When does demand for bohrmaschine peak?: Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.
What does it cost to enter the bohrmaschine niche?: Listings span €18.07–€192.52; the average listing price is €72.87 (sweet spot $15–$100). The average incumbent carries 2,961 reviews — the moat a new listing must climb.

bohrmaschine

bohrmaschine market data

Competition & brand share

Demand & seasonality

Top bohrmaschine search terms

Top bohrmaschine products on Amazon

Top sellers

Newest

Trending

What buyers say about bohrmaschine

What buyers love

What buyers complain about

Top return reasons

Common questions

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