Is bohrer set profitable to sell on Amazon Germany?

The niche generates €1.3M/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.4%. Flapen's verdict: Worth a look (54/100).

How competitive is the bohrer set niche?

9 brands and 125 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in bohrer set?

Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Preis-Leistungs-Verhältnis. The return rate is 0.7%.

When does demand for bohrer set peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the bohrer set niche?

Listings span €7.02–€60.25; the average listing price is €21.19 (sweet spot $15–$100). The average incumbent carries 21,554 reviews — the moat a new listing must climb.

bohrer set

Worth a look

Shows low returns (0.7%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great€21.19

avg listing price — sweet spot $15–$100

Market size

Great€1.3M

€1.3M/yr · 1.4M searches

Price range

Great€7.02–€60.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.4%

90-day search growth — must beat 0% to launch

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad21,553.68

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, bohrer set is a €1.3M/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

bohrer set market data

Units sold / yr: 60K–80K; avg 2,500–3,000/product
Revenue / yr: €1.3M–€1.7M; units × avg price
Conversion rate: 4.5%
Avg BSR: #27
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 0.0%
Avg brand age: 49 months
Avg seller age: 177 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

125

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

64%

Top 20: 98%

Open market

Bosch84%
Hi-Spec3%
Pinava3%
Einhell Accessories3%
Makita2%
Amazon Basics2%
Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top bohrer set search terms

bohrer set416K/yr -15.0%4.1% conv.
bohrersets149K/yr +136.7%0.9% conv.
metallbohrer set129K/yr +9.7%8.8% conv.
bohrer151K/yr -11.9%1.3% conv.
metallbohrer86K/yr +7.3%5.1% conv.
bohrer set metall63K/yr -4.6%5.3% conv.
hss bohrer set54K/yr +1.4%6.1% conv.
bosch bohrerset56K/yr -0.1%4.8% conv.
hss bohrer35K/yr -1.9%3.1% conv.
bosch bohrer35K/yr +7.4%2.4% conv.

All search terms

Top bohrer set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bosch Professional 19tlg. HSS Spiralbohrer PointTeQ Set (für Metall ProBox Zubehör Bohrschrauber)

Bosch€9.024.6★7,997 rev

Bosch Professional 25tlg. HSS Spiralbohrer PointTeQ Set (für Metall ProBox Zubehör Bohrschrauber)

Bosch€16.524.6★11,936 rev

Bosch Professional 103tlg. Bohrer- und Bit Set Titanium Box (für Holz Stein und Metall Zubehör Bohr- und Schraubwerkzeuge)

Bosch€21.684.6★6,958 rev

Bosch Accessories Bosch 34tlg. X-Line Classic Schrauber und Bohrer Set (Holz Stein und Metall Zubehör Bohrmaschine)

Bosch€7.444.6★91,277 rev

Bosch 103tlg. Bohrer- und Bit Set V-Line Titanium Box (für Holz Stein und Metall Zubehör Bohr- und Schraubwerkzeuge)

Bosch€18.894.6★21,343 rev

Newest

by launch date

PRO by Lienemann€60.254 rev

8mo ago

Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 25tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-13mm 0.5mm Schritte

Pinava€54.43198 rev

1y ago

Pinava Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust] 19tlg. Profi Bohrer für Edelstahl Stahl Eisen etc. - Präzise Edelstahlbohrer selbstzentrierend 1-10mm 0.5mm Schritte

Pinava€32.11198 rev

1y ago

Original Einhell M-CASE 16-tlg. Bohrer-Set (Holzbohrer Steinbohrer und Metallbohrer mit E 6.3 Schaft für Akkuschrauber und Bohrmaschinen inkl. Aufbewahrungsbox)

Einhell Accessories€9.55602 rev

3y ago

Original Einhell XL-CASE 95-tlg. schlagfestes Bit- und Bohrer-Set (Bits diverse Bohrer Bithalter Steckschlüssel Senker Bohrstopper Stiftschlüssel inkl. Aufbewahrungsbox)

Einhell Accessories€31.95389 rev

3y ago

What buyers say about bohrer set

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt47%

“Premium Qualität”

Preis-Leistungs-Verhältnis22%

“Bosch Pro, TOP Preis/Leistung”

beworben Vs Tatsächliches Produkt8%

“Produkt wie beschrieben, sieht ordentlich aus”

Benutzerfreundlichkeit3%

“Alltagstauglich”

Haltbarkeit3%

“Das Material wirkt extrem robust, sauber verarbeitet und ist definitiv für den langlebigen Einsatz gemacht”

Materialqualität2%

“Prima Material”

Stärke2%

“Metallbohrer Set HSS Cobalt Pro [Extra Scharf & Robust.”

Portabilität2%

“Cooles, kompaktes Set, hat alles was es braucht”

Design insgesamt1%

“Sieht okay aus”

Organisationsfähigkeiten1%

“Perfekte Organisation: Das XL-CASE ist sehr übersichtlich gestaltet”

What buyers complain about

Qualität insgesamt39%

“Also Bosch Professional ein Schatten seiner früheren Qualität”

Haltbarkeit21%

“Haltbarkeit eher nicht so gut”

Preis-Leistungs-Verhältnis7%

“Schade ums Geld”

Stärke5%

“Metallbohrer nicht sehr wiederstandsfähig”

Materialqualität5%

“Zu weiches Material”

Schärfe4%

“Die Bohrer sind stumpf”

Produktzustand3%

“Dreckiger Container”

Gesamtgröße2%

“Zum Bohren ungeeignet”

Benutzerfreundlichkeit2%

“Bit's lassen sich etwas schwer rausnehmen”

Präzision des Schnitts1%

“Bohrer sind nicht zu gebrauchen Butter weich 3 bohrversuche alle 3 Bohrer stumpf einer verbogen die Bohrer sind nicht mal 1 Cent wert”

Top return reasons

Gesamtgröße26%

Haltbarkeit15%

Qualität insgesamt13%

Defekt Material/Teile11%

Kompatibilität – insgesamt9%

Funktionalität insgesamt8%