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bewegungsmelder aussen

Skip it

Soft demand (-25.5% this quarter) — this niche doesn't clear our bar today.

Market size 67Growth 12Conversion 37Competition 50Returns 69Price range 67Avg price 82Brand share 14Review moat 44Quality gap 55

Avg price

Great€17.60

avg listing price — sweet spot $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Market size

Good€668K

€668K/yr · 1.3M searches

Price range

Good€7.13–€30.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,069.19

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Brand share

Bad94%

top-5 brand share — brand-locked demand

Growth

Bad-25.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, bewegungsmelder aussen is a €668K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

bewegungsmelder aussen market data

Units sold / yr
40K–50K
avg 1,000–1,250/product
Revenue / yr
€704K–€880K
units × avg price
Conversion rate
2.9%
Avg BSR
#37
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
44 months
Avg seller age
191 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

81

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

4%

  • Steinel30%
  • SEBSON24%
  • Oktaplex motion21%
  • REV15%
  • HUBER4%
  • EMOS2%
  • Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.5% search growth over the last 90 days.
60K40KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.3×

Top bewegungsmelder aussen search terms

  • bewegungsmelder aussen763K/yr
  • bewegungsmelder335K/yr
  • bewegungsmelder außen73K/yr
  • bewegungssensor24K/yr
  • bewegungsmelder aufputz13K/yr
  • motion sensor11K/yr
  • bewegungsmelder aussen anthrazit6K/yr
  • bewegungsmelder aussen schwarz7K/yr
  • bewegungssensor aussen7K/yr
  • bewegungsmelder für außen8K/yr
All search terms

Top bewegungsmelder aussen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€33K10%€67K15%€100K20%€134K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about bewegungsmelder aussen

What buyers praise and complain about, mined from review topics.

What buyers love

Montage/Installation16%

“Die Installation ist unkompliziert”

Qualität insgesamt12%

“super Qualität”

Bewegungserkennung11%

“Der Sensor reagiert zuverlässig”

Preis-Leistungs-Verhältnis10%

“super Preis/Leistung”

beworben Vs Tatsächliches Produkt10%

“Hat alles geklappt”

Helligkeit/Glanz/Glühen8%

“Super Beleuchtung”

Effizienz8%

“Funktioniert 👍 Funktioniert bestens”

Einstellbarkeit/Drehbarkeit/lehnend3%

“Er bietet mit den Einstellfunktionen eine gute und flexible Funktionsweise”

Benutzerfreundlichkeit3%

“sehr nützliches Upgrade fürs smarte Zuhause.”

Gesamtgröße3%

“Lego passt immer”

What buyers complain about

Haltbarkeit17%

“Nach 2 Wochen defekt”

Qualität insgesamt14%

“Schlechte Qualität nicht zu empfehlen”

Funktionalität insgesamt11%

“Hat nix funktioniert”

Gesamtgröße7%

“Der Klemmraum ist etwas klein”

Defekt Material/Teile5%

“Ersatzteil für einen Defekten”

Preis-Leistungs-Verhältnis5%

“Schade ums Geld”

beworben Vs Tatsächliches Produkt5%

“Falsch informiert”

Konnektivität – insgesamt4%

“Keinesfalls zu empfehlen, weil er Netzanschluß benötigt”

Kompatibilität – insgesamt3%

“Nicht für shelly geeignet”

Montage/Installation3%

“Anspruchsvoll in der Installation”

Top return reasons

Gesamtgröße27%
Funktionalität insgesamt21%
Defekt Material/Teile11%
Kompatibilität – insgesamt11%
Konnektivität – insgesamt5%
Reichweite4%
Montage/Installation3%
Farbe3%
Produktzustand2%
beworben Vs Tatsächliches Produkt2%

Common questions

Is bewegungsmelder aussen profitable to sell on Amazon Germany?
The niche generates €668K/yr across 26 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -25.5%. Flapen's verdict: Skip it (47/100).
How competitive is the bewegungsmelder aussen niche?
9 brands and 81 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in bewegungsmelder aussen?
Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Funktionalität insgesamt. The return rate is 2.2%.
When does demand for bewegungsmelder aussen peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 3.3× the quietest.
What does it cost to enter the bewegungsmelder aussen niche?
Listings span €7.13–€30.66; the average listing price is €17.60 (sweet spot $15–$100). The average incumbent carries 2,069 reviews — the moat a new listing must climb.