Betonfarbe
MaybeAn estimated 0.1% of orders come back. But buyers convert on only 1.3% of searches, so Betonfarbe is a Maybe.
- Flapen Score
- 56 / 100Top 20% of 3,232 Baumarkt niches · +7 vs the category median of 4956
- Market size
- €90K/yr245K searches / yr
- 90-day growth
- +99.2%search demand this quarter
- Competition
- 58%top-5 click share · 14 brands · 44 sellers
Flapen Score
Betonfarbe against its category
The dotted line is the Baumarkt average. Past it, Betonfarbe is stronger. Inside it, weaker.
Market
The Betonfarbe market on Amazon at a glance
Shoppers on Amazon Germany searched for Betonfarbe 245K times last year and spent an estimated €90K. The top 5 brands take 82% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +99.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €90K a year.
- Searches, last 12 months
- 245K
- Growth, 90 days vs prior 90
- +99.2%
- Conversion, latest week
- 1.3%
- Market size, estimated
- €90Ka year
- Peak month
- May6.8× the quietest month
- Top search term
- betonfarbe außen frostsicher68K searches a year
02 · Price
A sale here is worth €27.34.
Listings sell for €27.34 on average, from €11.12 to €38.38. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €27.34 that is €3K to €7K a year per listing.
- Average price
- €27.34inside the $15 to $100 sweet spot
- Price range
- €11.12–€38.38
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €3K–€7K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 17% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #25 within Malerbedarf, Werkzeuge & Tapeten. It carries 1,279 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 17%
- Out of stock, average day
- 1.8%
- Average rank
- #25in Malerbedarf, Werkzeuge & Tapeten
- Average rating
- 4.42 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,279per listing
- Listings tracked
- 24
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Betonfarbe products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Plid Betonfarbe Innen & Außen Frostsicher Anthrazitgrau 0 75L - Flüssigkunststoff Bodenbeschichtung - Kellerboden - Bodenfarbe für Keller Zement Mauerwerk & Holz - Made in Germany
- Price
- €21.57
- Rating
- 4.5/5
- Reviews
- 613
- Age
- 5y ago

Dynamic24 Flüssig Kunststoff 5L Bodenbeschichtung 50m Betonfarbe Beton Beschichtung Boden Estrich Farbe Halle Estrichfarbe Bodenfarbe für innen und außen Keller Terrasse Kellerboden Silbergrau
- Price
- €32.48
- Rating
- 4.4/5
- Reviews
- 5,920
- Age
- 7y ago

Hamburger Lack-Profi Betonfarbe SEIDENMATT FARBAUSWAHL Bodenfarbe Bodenbeschichtung Betonbeschichtung Fassadenfarbe (1 L)
- Price
- €37.42
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 7y ago

EPODEX 1K Betonfarbe 1kg - Polarweiss
- Price
- €25.50
- Rating
- 4.5/5
- Reviews
- 398
- Age
- 8mo ago

Isolbau Bodenfarbe - 1 5 kg - Boden- und Betonfarbe für Keller Garage Werkstatt - Wasserfeste Bodenbeschichtung für innen & außen - Anthrazit (RAL)
- Price
- €17.95
- Rating
- 4.4/5
- Reviews
- 237
- Age
- 2y ago
Trending
estimated 90-day click momentum
simpleBAU Betonfarbe B1 Grau 4 Kg - Garagenbodenbeschichtung - Betonfarbe Außen Frostsicher -Steinfarben Wetterfest Aussen - Flüssigkunststoff Abdichtung Außen
- Price
- €38.38
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 3mo ago

Remmers PU Beton- & Pflasterlasur anthrazit 2 5 Liter Beton- und Bodenfarbe Pflasterstein Farbe für mineralische Untergründe lichtbeständig
- Price
- €31.44
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 3y ago

Hamburger Lack-Profi Betonfarbe SEIDENMATT Signalgrau RAL 7004 Grau Bodenfarbe Bodenbeschichtung Betonbeschichtung Fassadenfarbe (1 L)
- Price
- €24.80
- Rating
- 3.9/5
- Reviews
- 14
- Age
- 7y ago

Plid Betonfarbe Innen & Außen Frostsicher Anthrazitgrau 2 5L - Flüssigkunststoff Bodenbeschichtung - Betonfarbe Kellerboden - Bodenfarbe für Keller Zement Mauerwerk & Holz - Made in Germany
- Price
- €37.95
- Rating
- 4.5/5
- Reviews
- 613
- Age
- 5y ago

EPODEX 1K Betonfarbe 1kg - Polarweiss
- Price
- €25.50
- Rating
- 4.5/5
- Reviews
- 398
- Age
- 8mo ago
Newest
by launch date
BAUFIX Boden-Flüssigkunststoff anthrazitgrau matt 5 Liter Beton- und Bodenfarbe atmungsaktive Betonfarbe für außen und innen für Beton/Estrich/Zement
- Price
- €29.29
- Rating
- 4.4/5
- Reviews
- 333
- Age
- 1mo ago

simpleBAU Betonfarbe B1 Grau 4 Kg - Garagenbodenbeschichtung - Betonfarbe Außen Frostsicher -Steinfarben Wetterfest Aussen - Flüssigkunststoff Abdichtung Außen
- Price
- €38.38
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 3mo ago

EPODEX 1K Betonfarbe 1kg - Polarweiss
- Price
- €25.50
- Rating
- 4.5/5
- Reviews
- 398
- Age
- 8mo ago

Plid Flüssigkunststoff Innen & Außen Anthrazitgrau 2 5L - Flüssiger Kunststoff - Schutzschicht für Boden & Wand- Betonfarbe Wasserfest - Bodenbeschichtung Terrasse Werkstatt Keller - Flüssig PVC
- Price
- €28.55
- Rating
- 4.4/5
- Reviews
- 214
- Age
- 1y ago

FARBEX Gummifarbe Innen & Außen Flüssigkunststoff Farbe für Dach Beton Holz Metall | Elastische Abdichtung UV-beständig | 1 2 kg Grau
- Price
- €20.25
- Rating
- 4.5/5
- Reviews
- 418
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
44
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 95%
Open market
15%
- Plid26%
- Wilckens23%
- Isolbau13%
- Hamburger Lack-Profi12%
- EPODEX8%
- WO-WE3%
- Open — no brand owns it (8 brands, 15%)
Demand
Betonfarbe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 6.8×
Search terms
Top Betonfarbe search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- betonfarbe außen frostsicher68K/yr
- betonfarbe73K/yr
- betonfarbe außen29K/yr
- betonfarbe anthrazit aussen12K/yr
- betonfarbe aussen11K/yr
- beton farbe aussen9K/yr
- betonfarben7K/yr
- betonfarbe anthrazit8K/yr
- steinfarbe außen7K/yr
- beton farbe6K/yr
Reviews and returns
What reviews say buyers love and hate about Betonfarbe
We read the reviews and the return reasons for every product selling here.
“Farbe blättert”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Betonfarbe questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









