Skip to content

Benning Multimeter

Fail

The top 5 brands take 99% of clicks, so Benning Multimeter is a Fail.

Flapen Score
33
33 / 100
Ranks 3,024 of 3,232 Baumarkt niches · −16 vs the category median of 49
Market size
€59K/yr27K searches / yr
90-day growth
-20.4%search demand this quarter
Competition
66%top-5 click share · 6 brands · 98 sellers

Flapen Score

Benning Multimeter against its category

The dotted line is the Baumarkt average. Past it, Benning Multimeter is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Benning Multimeter market on Amazon at a glance

Shoppers on Amazon Germany searched for Benning Multimeter 27K times last year and spent an estimated €59K. The top 5 brands take 99% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €59K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
-20.4%
Conversion, latest week
2.3%
Market size, estimated
€59Ka year
Top search term
benning multimeter16K searches a year

02 · Price

A sale here is worth €94.30.

Listings sell for €94.30 on average, from €35.15 to €198.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €94.30 that is €0 to €9K a year per listing.

Average price
€94.30inside the $15 to $100 sweet spot
Price range
€35.15–€198.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€9K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #174 within Werkzeuge & Prüfgeräte. It carries 516 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#174in Werkzeuge & Prüfgeräte
Average rating
4.68 starsAmazon Germany average 4.37 stars
Average reviews
516per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
76 months

Products

Top Benning Multimeter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

€0€6K€12K€18K€24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

98

Est. top-5 brand share

99%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

0%

  • BENNING67%
  • Fluke16%
  • UNI-TREND8%
  • Bosch7%
  • PeakTech1%
  • Amazon Basics1%

Demand

Benning Multimeter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Black Friday '25OctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.8× · 9 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Benning Multimeter

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
1.2%of orders come back
“Leider überzeugt die Verarbeitung und die Haptik für den Preis nicht”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Benning Multimeter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data