Is Armaflex profitable to sell on Amazon Germany?

Flapen scores Armaflex 43 out of 100 on Amazon Germany, a Fail. Shoppers spend €465K a year across 12 tracked products. Search demand grew -10.7% in the last 90 days.

How competitive is the Armaflex niche on Amazon Germany?

5 brands and 16 sellers compete in Armaflex on Amazon Germany. The top 5 Armaflex products take 81% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Armaflex?

Armaflex buyers on Amazon Germany complain most about Geruch and Preis-Leistungs-Verhältnis. An estimated 0.3% of orders come back.

When does demand for Armaflex peak?

Search demand for Armaflex on Amazon Germany is steady all year. The busiest month runs 1.3× the quietest.

What does it cost to enter the Armaflex niche?

Armaflex sells for €48.38 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €10.66 to €74.64. The average product has 659 reviews, the count a new listing must catch up to.

Armaflex

Fail

The top 5 brands take 100% of clicks, so Armaflex is a Fail.

Flapen Score: 43
43 / 100Ranks 2,253 of 3,232 Baumarkt niches · −6 vs the category median of 49
Market size: €465K/yr268K searches / yr
90-day growth: -10.7%search demand this quarter
Competition: 81%top-5 click share · 5 brands · 16 sellers

Flapen Score

Armaflex against its category

The dotted line is the Baumarkt average. Past it, Armaflex is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Armaflex market on Amazon at a glance

Shoppers on Amazon Germany searched for Armaflex 268K times last year and spent an estimated €465K. All 5 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €465K a year.

Searches, last 12 months: 268K
Growth, 90 days vs prior 90: -10.7%
Conversion, latest week: 3.6%
Market size, estimated: €465Ka year
Peak month: November1.3× the quietest month
Top search term: armaflex121K searches a year

02 · Price

A sale here is worth €48.38.

Listings sell for €48.38 on average, from €10.66 to €74.64. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €48.38 that is €36K to €48K a year per listing.

Average price: €48.38inside the $15 to $100 sweet spot
Price range: €10.66–€74.64
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 750–1,000
Revenue per listing a year: €36K–€48K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Baubedarf. It carries 659 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings: 58%
Prime listings: 33%
Out of stock, average day: 0.0%
Average rank: #27in Baubedarf
Average rating: 4.69 starsAmazon Germany average 4.37 stars
Average reviews: 659per listing
Listings tracked: 12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 44 months

Products

Top Armaflex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

Brand 145%
Brand 222%
Brand 319%
Brand 411%
Brand 53%
Open — no brand owns it (0%)

Demand

Armaflex search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Armaflex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

armaflex121K/yr -0.7%2.7% conv.
armaflex 19mm selbstklebend58K/yr -15.7%2.7% conv.
armaflex 6mm selbstklebend9K/yr +25.9%2.0% conv.
armaflex selbstklebend14K/yr -34.9%2.5% conv.
armaflex isolierung8K/yr -3.6%0.9% conv.
armaflex 19mm7K/yr -12.8%1.4% conv.
armaflex xg 19mm selbstklebend13K/yr -54.5%1.9% conv.
armaflex xg10K/yr -45.1%1.8% conv.
amaflex6K/yr -15.8%2.9% conv.
armaflex 6mm5K/yr -18.1%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Armaflex

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”

50%of negative reviews mention “Geruch”

0.3%of orders come back

“Hierbei handelt es sich um ACE Variante, die Geruchsintensiv ist uns sich nicht für CAMPER eignet”

A buyer, on “Geruch”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Armaflex questions

Answered from the same tracked data.

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