Amazon Smart Plug
FailThe top 5 brands take 100% of clicks, so Amazon Smart Plug is a Fail.
- Flapen Score
- 32 / 100Ranks 3,066 of 3,232 Baumarkt niches · −17 vs the category median of 4932
- Market size
- €80K/yr72K searches / yr
- 90-day growth
- -26.5%search demand this quarter
- Competition
- 92%top-5 click share · 4 brands · 45 sellers
Flapen Score
Amazon Smart Plug against its category
The dotted line is the Baumarkt average. Past it, Amazon Smart Plug is stronger. Inside it, weaker.
Market
The Amazon Smart Plug market on Amazon at a glance
Shoppers on Amazon Germany searched for Amazon Smart Plug 72K times last year and spent an estimated €80K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €80K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- -26.5%
- Conversion, latest week
- 5.9%
- Market size, estimated
- €80Ka year
- Peak month
- December6.0× the quietest month
- Top search term
- amazon steckdose alexa25K searches a year
02 · Price
A sale here is worth €18.48.
Listings sell for €18.48 on average, from €6.91 to €26.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 750 to 1,000 of them. At €18.48 that is €14K to €18K a year per listing.
- Average price
- €18.48inside the $15 to $100 sweet spot
- Price range
- €6.91–€26.36
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €14K–€18K
- Returns
- 2.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Steckdosen & Zubehör. It carries 25,479 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #14in Steckdosen & Zubehör
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 25,479per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Amazon Smart Plug products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 4 Stück
- Price
- €26.36
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 1y ago

Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 1 Stück
- Price
- €7.54
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 2y ago

EIGHTREE Smart WLAN Steckdose 4er Pack Alexa Zubehör WiFi Steckdose mit Strommessung Sprachsteuerung & Timer Smart Home funktioniert mit Alexa Google Home TÜV Zertifiziert
- Price
- €25.36
- Rating
- 4.4/5
- Reviews
- 9,320
- Age
- 3y ago

Alexa Steckdose WLAN mit Strommessung 16A ANTELA Smart Steckdose kompatibel mit Google Home Stromverbrauch Messen Smart Life APP 2 4GHz 4 PCs
- Price
- €25.02
- Rating
- 4.5/5
- Reviews
- 1,781
- Age
- 3y ago

TP-Link Tapo Smart WLAN Steckdose Tapo P110 mit Energieverbrauchskontrolle Smart Home Alexa Steckdose funktioniert mit Alexa Google Home Sprachsteuerung Fernzugriff Kein Hub notwendig Mini
- Price
- €7.80
- Rating
- 4.5/5
- Reviews
- 22,474
- Age
- 4y ago
Trending
estimated 90-day click momentum
Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 4 Stück
- Price
- €26.36
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 1y ago

Alexa Steckdose WLAN mit Strommessung 16A ANTELA Smart Steckdose kompatibel mit Google Home Stromverbrauch Messen Smart Life APP 2 4GHz 4 PCs
- Price
- €25.02
- Rating
- 4.5/5
- Reviews
- 1,781
- Age
- 3y ago

TP-Link Tapo Smart WLAN Steckdose Tapo P110 mit Energieverbrauchskontrolle Smart Home Alexa Steckdose funktioniert mit Alexa Google Home Sprachsteuerung Fernzugriff Kein Hub notwendig Mini
- Price
- €7.80
- Rating
- 4.5/5
- Reviews
- 22,474
- Age
- 4y ago

EIGHTREE Smart WLAN Steckdose Smart Home WiFi Steckdose mit Stromverbrauch Messen Zeitplan Fernzugriff TÜV Zertifiziert 16A Funktioniert mit Alexa Google Home SmartThings 4er Pack
- Price
- €24.48
- Rating
- 4.4/5
- Reviews
- 7,875
- Age
- 3y ago

Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 1 Stück
- Price
- €7.54
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 2y ago
Newest
by launch date
Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 4 Stück
- Price
- €26.36
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 1y ago

Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 1 Stück
- Price
- €7.54
- Rating
- 4.4/5
- Reviews
- 2,773
- Age
- 2y ago

Alexa Steckdose WLAN mit Strommessung 16A ANTELA Smart Steckdose kompatibel mit Google Home Stromverbrauch Messen Smart Life APP 2 4GHz 4 PCs
- Price
- €25.02
- Rating
- 4.5/5
- Reviews
- 1,781
- Age
- 3y ago

EIGHTREE Smart WLAN Steckdose 4er Pack Alexa Zubehör WiFi Steckdose mit Strommessung Sprachsteuerung & Timer Smart Home funktioniert mit Alexa Google Home TÜV Zertifiziert
- Price
- €25.36
- Rating
- 4.4/5
- Reviews
- 9,320
- Age
- 3y ago

EIGHTREE Smart WLAN Steckdose Smart Home WiFi Steckdose mit Stromverbrauch Messen Zeitplan Fernzugriff TÜV Zertifiziert 16A Funktioniert mit Alexa Google Home SmartThings 4er Pack
- Price
- €24.48
- Rating
- 4.4/5
- Reviews
- 7,875
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
45
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- Amazon Basics73%
- Eightree10%
- Tapo10%
- ANTELA6%
Demand
Amazon Smart Plug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.0×
Search terms
Top Amazon Smart Plug search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- amazon steckdose alexa25K/yr
- amazon smart plug15K/yr
- amazon steckdose13K/yr
- amazon alexa steckdose6K/yr
- alexa steckdose amazon6K/yr
- amazon wlan steckdose4K/yr
- steckdose amazon3K/yr
Reviews and returns
What reviews say buyers love and hate about Amazon Smart Plug
We read the reviews and the return reasons for every product selling here.
“Geringe Haltbarkeit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Amazon Smart Plug questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









