Is alleskleber profitable to sell on Amazon Germany?

The niche generates €187K/yr across 25 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (44/100).

How competitive is the alleskleber niche?

9 brands and 146 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in alleskleber?

Top complaints mined from reviews: Haftung/Klebrigkeit, Funktionalität insgesamt, Haltbarkeit. The return rate is 0.4%.

When does demand for alleskleber peak?

Demand is steady year-round — the busiest month runs 1.3× the quietest.

What does it cost to enter the alleskleber niche?

Listings span €2.36–€17.07; the average listing price is €6.20 (sweet spot $15–$100). The average incumbent carries 4,770 reviews — the moat a new listing must climb.

alleskleber

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great10.9%

search→purchase rate — share of searches ending in a sale

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€187K

€187K/yr · 276K searches

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Review moat

Bad4,769.92

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad€6.20

avg listing price — sweet spot $15–$100

Price range

Bad€2.36–€17.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, alleskleber is a €187K/yr Amazon Germany market (276K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 44/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

alleskleber market data

Units sold / yr: 25K–30K; avg 1,000–1,250/product
Revenue / yr: €155K–€186K; units × avg price
Conversion rate: 10.9%
Avg BSR: #11
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 3.2%
Avg brand age: 50 months
Avg seller age: 175 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

146

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

54%

Top 20: 95%

Open market

Pattex43%
KRAFTPROTZ31%
UHU14%
Unibond3%
Vellental3%
PROCREA2%
Open — no brand owns it (3 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.2% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.3×

Open Trend

Top alleskleber search terms

kleber extra stark62K/yr +11.2%7.9% conv.
alleskleber56K/yr -13.3%11.2% conv.
kraftkleber26K/yr -7.5%9.2% conv.
alleskleber extra stark17K/yr -14.0%13.7% conv.
kraftkleber extra stark13K/yr -3.1%8.7% conv.
kleber wasserfest8K/yr +24.2%3.3% conv.
starker kleber10K/yr -0.3%9.7% conv.
universalkleber9K/yr +11.3%4.2% conv.
wasserfester kleber9K/yr +23.7%3.4% conv.
alleskleber extra stark wasserfest8K/yr +7.7%12.1% conv.

All search terms

Top alleskleber products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sekundenkleber extra stark Gel 50g XXL Superkleber für Holz Metall Kunststoff Glas tropffrei hitze- & wasserfest für Reparaturen in Haushalt Werkstatt Auto DIY & Modellbau KRAFTPROTZ

KRAFTPROTZ€5.464.5★10,410 rev

Pattex Montagekleber Kleben statt Bohren Wasserresistent Kraftkleber für innen & außen universell einsetzbarer Baukleber Kleber mit hoher Festigkeit 1 x 340g

Pattex€6.824.4★13,453 rev

Alleskleber 100ml extra starker & schnell trocknender Superkleber transparent & flexibel für Holz Metall Kunststoff Textil & Papier KRAFTPROTZ Universalkleber für Haushalt & DIY

KRAFTPROTZ€4.894.2★955 rev

Pattex Repair Extreme nicht-schrumpfender und flexibler Alleskleber temperaturbeständiger Reparaturkleber starker Kleber für innen und außen 1x20g Tube

Pattex€4.674.5★4,260 rev

Pattex Montagekleber Power Baukleber mit starker Anfangshaftung Kraftkleber für saugende Materialien Kleber für innen & außen 1 x 370g

Pattex€4.574.6★11,264 rev

Newest

by launch date

Pattex Universal Sekundenkleber 50g hochwertiger Alleskleber für Kunststoff Metall Keramik und Holz schnell trocknender wasserfester Kleber für präzise Ergebnisse

Pattex€7.782,006 rev

8mo ago

UHU Sekundenkleber extra stark | 5x1g Kleber Tuben für präzises Kleben | Sekundenkleber flüssig für Kunststoff Metall Holz Keramik Porzellankleber | Superkleber & Kunststoffkleber

UHU€4.17196 rev

9mo ago

Alleskleber 100ml extra starker & schnell trocknender Superkleber transparent & flexibel für Holz Metall Kunststoff Textil & Papier KRAFTPROTZ Universalkleber für Haushalt & DIY

KRAFTPROTZ€4.89955 rev

1y ago

BOSTIK MAMUT GLUE Weiß - Hybrid-Universalklebstoff Flexibler Montage-Sofortkleber auf Alle Materialien Für Innen und Außen sowie unter Wasser und unter Extremsten Witterungsbedingungen 450g

BOSTIK€7.70467 rev

2y ago

Sekundenkleber Gel Extra Stark universal - Superkleber wasserfest hitzebeständig & mit Nadel Verschluss gegen Austrocknung - Alleskleber für Plastik Kunststoff Glas Holz Metall uvm.

Vellental€6.362,957 rev

2y ago

What buyers say about alleskleber

What buyers praise and complain about, mined from review topics.

What buyers love

Haftung/Klebrigkeit58%

“Power Kleber”

Qualität insgesamt8%

“Super Produkt”

beworben Vs Tatsächliches Produkt6%

“Hält, was er verspricht”

Haltbarkeit4%

“er hält.”

Stärke4%

“Superkraft”

Preis-Leistungs-Verhältnis4%

“Super Produkt für Preis”

Benutzerfreundlichkeit3%

“Easy und einfach”

Materialqualität1%

“Top Material”

Gesamtgröße1%

“Passt Perfekt”

Einfache Reinigung1%

“Pastös, füllt Unebenheiten, auch für draußen okay”

What buyers complain about

Haftung/Klebrigkeit57%

“Drecks Kleber”

Funktionalität insgesamt5%

“Funktioniert nicht”

Haltbarkeit5%

“Alles fällt wieder auseinander,nichts hält”

Preis-Leistungs-Verhältnis3%

“Schade ums Geld”

Benutzerfreundlichkeit2%

“Ab dem 2. Mal unbrauchbar”

Qualität insgesamt2%

“Markenprodukte ist Müll”

beworben Vs Tatsächliches Produkt2%

“Hält nicht was es verspricht”

Trocknungszeit1%

“Keine Schnelltrocknung”

Dicke1%

“extrem dickflüssig”

Geruch1%

“stinkt nur”

Top return reasons

Haftung/Klebrigkeit47%

Funktionalität insgesamt10%

Gesamtgröße9%

Defekt Material/Teile4%

Materialqualität4%

beworben Vs Tatsächliches Produkt4%

Kompatibilität – insgesamt3%

Preis-Leistungs-Verhältnis2%

Produktzustand2%

Farbe2%

Common questions

Is alleskleber profitable to sell on Amazon Germany?: The niche generates €187K/yr across 25 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (44/100).
How competitive is the alleskleber niche?: 9 brands and 146 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in alleskleber?: Top complaints mined from reviews: Haftung/Klebrigkeit, Funktionalität insgesamt, Haltbarkeit. The return rate is 0.4%.
When does demand for alleskleber peak?: Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the alleskleber niche?: Listings span €2.36–€17.07; the average listing price is €6.20 (sweet spot $15–$100). The average incumbent carries 4,770 reviews — the moat a new listing must climb.