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Alarmanlage Haus

weak search conversion (0.6%) — Alarmanlage Haus doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 1,879 of 3,232 Baumarkt niches · −3 vs the category median of 49

Market size 54Growth 13Conversion 7Competition 65Returns 40Price range 16Avg price 76Brand share 60Review moat 57Quality gap 84
This niche Category average · 3,232 niches

Is Alarmanlage Haus profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Alarmanlage Haus is a €378K/yr Amazon Germany market (658K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Alarmanlage Haus: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -23.1% over the last 90 days and 0.6% of searches end in a purchase.

€378K

revenue / yr

Units sold / yr4K
Search volume / yr-23.1%658K
Conversion rate0.6%
Avg price€97.44

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers19 · 68
Top-5 product click share46%
Open market31%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 34 products

Sponsored placement91%
New entrants (1y)7· 1 succeeded
Avg rating4.2★
Avg reviews1,234

Top Alarmanlage Haus products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€15K€30K€45K€61K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

68

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

46%

Top 20: 85%

Open market

25%

  • X-Sense26%
  • XNY15%
  • CPVAN13%
  • TECKNET10%
  • tiiwee6%
  • AGSHOME6%

Alarmanlage Haus demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume658KCVR0.6%Products34Brands19Top 5 Brands69%OOS Rate6.8%Rating4.2★Reviews1,234Avg BSR#93
25K15KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Top Alarmanlage Haus search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • alarmanlage haus260K/yr
  • alarmanlage145K/yr
  • alarmanlage wohnung86K/yr
  • alarm65K/yr
  • alarmanlage garage11K/yr
  • home security11K/yr
  • alarmanlage fürs haus11K/yr
  • home security systems9K/yr
  • sicherheitssystem für haus9K/yr
  • alarm system6K/yr

What reviews say buyers love and hate about Alarmanlage Haus

What buyers mention most, as a share of all reviews.

What buyers love

72% of reviews
Montage/Installation14%

Easy zu installieren

Qualität insgesamt13%

Super Produkt

Preis-Leistungs-Verhältnis10%

Preis/Leistung OK

Geräuschpegel8%

Bestens, sehr laut hört man gut

Benutzerfreundlichkeit7%

So einfach

What buyers complain about

64% of reviews
Geräuschpegel20%

Sirene kann auf sehr laut eingestellt werden

Qualität insgesamt10%

Produktqualität fraglich

Haltbarkeit6%

Bereits nach 7 Monaten defekt

Montage/Installation6%

Habe es noch nicht installiert

Funktionalität insgesamt5%

Funktioniert nicht

Alarmanlage Haus return rate & reasons

Why buyers send it back, as a share of all return requests.

3.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
18%
2Gesamtgröße
15%
3Wecker/Timer-Genauigkeit
11%
4Kompatibilität – insgesamt
9%
5Konnektivität – insgesamt
6%

Common Alarmanlage Haus questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alarmanlage Haus 46/100 on Amazon Germany — Skip it. The niche generates €378K/yr across 34 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved -23.1% over the last 90 days.
Search demand for Alarmanlage Haus on Amazon Germany peaks in Nov–Dec, where the busiest month runs 2.0× the quietest.