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Aira Breeze Luftkühler

Fail

The top 5 products take 94% of clicks, so Aira Breeze Luftkühler is a Fail.

Flapen Score
43
43 / 100
Ranks 2,253 of 3,232 Baumarkt niches · −6 vs the category median of 49
Market size
€42K/yr93K searches / yr
90-day growth
+15.0%search demand this quarter
Competition
94%top-5 click share · 7 brands · 8 sellers

Flapen Score

Aira Breeze Luftkühler against its category

The dotted line is the Baumarkt average. Past it, Aira Breeze Luftkühler is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aira Breeze Luftkühler market on Amazon at a glance

Shoppers on Amazon Germany searched for Aira Breeze Luftkühler 93K times last year and spent an estimated €42K. The top 5 brands take 94% of clicks. Demand peaks in Jul. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €42K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
+15.0%
Conversion, latest week
1.4%
Market size, estimated
€42Ka year
Peak month
July23.4× the quietest month
Top search term
air breeze27K searches a year

02 · Price

A sale here is worth €32.84.

Listings sell for €32.84 on average, from €11.21 to €52.95. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €32.84 that is €8K to €16K a year per listing.

Average price
€32.84inside the $15 to $100 sweet spot
Price range
€11.21–€52.95
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
€8K–€16K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #72 within Kamine, Öfen & Zubehör. It carries 2,176 reviews at 2.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
29%
Out of stock, average day
27.3%
Average rank
#72in Kamine, Öfen & Zubehör
Average rating
2.43 starsAmazon Germany average 4.37 stars
Average reviews
2,176per listing
Listings tracked
7

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
19 months

Products

Top Aira Breeze Luftkühler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

8

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

3%

  • Brand 154%
  • Brand 215%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Aira Breeze Luftkühler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul · busiest ÷ quietest = 23.4×

Search terms

Top Aira Breeze Luftkühler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • air breeze27K/yr
  • airbreeze29K/yr
  • airbreaze18K/yr
  • airbreeze pro5K/yr
  • airbreaze pro5K/yr
  • airbreaze pro original6K/yr
  • airbreeze pro original3K/yr

Reviews and returns

What reviews say buyers love and hate about Aira Breeze Luftkühler

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Atmungsaktivität”
24%of negative reviews mention “Funktionalität insgesamt”
1.1%of orders come back
“Funktioniert nicht”
A buyer, on “Funktionalität insgesamt”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Aira Breeze Luftkühler questions

Answered from the same tracked data.