Is Abus Schlüsseltresor profitable to sell on Amazon Germany?

Flapen scores Abus Schlüsseltresor 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €199K a year across 8 tracked products. Search demand grew +2.7% in the last 90 days.

How competitive is the Abus Schlüsseltresor niche on Amazon Germany?

2 brands and 184 sellers compete in Abus Schlüsseltresor on Amazon Germany. The top 5 Abus Schlüsseltresor products take 87% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Abus Schlüsseltresor?

Abus Schlüsseltresor buyers on Amazon Germany complain most about Qualität insgesamt, Haltbarkeit, and Verriegelungsmechanismus. An estimated 1.4% of orders come back.

What does it cost to enter the Abus Schlüsseltresor niche?

Abus Schlüsseltresor sells for €37.43 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €15.03 to €122.39. The average product has 1,925 reviews, the count a new listing must catch up to.

Abus Schlüsseltresor

Fail

The top 5 brands take 100% of clicks, so Abus Schlüsseltresor is a Fail.

Flapen Score: 44
44 / 100Ranks 2,128 of 3,232 Baumarkt niches · −5 vs the category median of 49
Market size: €199K/yr63K searches / yr
90-day growth: +2.7%search demand this quarter
Competition: 87%top-5 click share · 2 brands · 184 sellers

Flapen Score

Abus Schlüsseltresor against its category

The dotted line is the Baumarkt average. Past it, Abus Schlüsseltresor is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Abus Schlüsseltresor market on Amazon at a glance

Shoppers on Amazon Germany searched for Abus Schlüsseltresor 63K times last year and spent an estimated €199K. All 2 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €199K a year.

Searches, last 12 months: 63K
Growth, 90 days vs prior 90: +2.7%
Conversion, latest week: 8.5%
Market size, estimated: €199Ka year
Top search term: abus schlüsseltresor29K searches a year

02 · Price

A sale here is worth €37.43.

Listings sell for €37.43 on average, from €15.03 to €122.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At €37.43 that is €28K to €37K a year per listing.

Average price: €37.43inside the $15 to $100 sweet spot
Price range: €15.03–€122.39
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 750–1,000
Revenue per listing a year: €28K–€37K
Returns: 1.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Sicherheitstechnik. It carries 1,925 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #12in Sicherheitstechnik
Average rating: 4.45 starsAmazon Germany average 4.37 stars
Average reviews: 1,925per listing
Listings tracked: 8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 50 months

Products

Top Abus Schlüsseltresor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

184

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

Brand 194%
Brand 26%

Demand

Abus Schlüsseltresor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov · busiest ÷ quietest = 1.8× · 10 of 12 months tracked

Search terms

Top Abus Schlüsseltresor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

abus schlüsseltresor29K/yr -1.8%9.4% conv.
schlüsseltresor abus9K/yr -0.2%7.4% conv.
abus keygarage7K/yr +26.3%7.5% conv.
abus keygarage 7876K/yr +0.6%12.6% conv.
schlüsselsafe abus4K/yr -4.7%5.8% conv.
keygarage4K/yr +8.5%3.2% conv.
abus schlüsselbox4K/yr +18.8%8.0% conv.

Reviews and returns

What reviews say buyers love and hate about Abus Schlüsseltresor

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”

19%of negative reviews mention “Qualität insgesamt”

1.4%of orders come back

“Müll”

A buyer, on “Qualität insgesamt”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Abus Schlüsseltresor questions

Answered from the same tracked data.

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