Frida Baby

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €67K a year.

Searches, last 12 months

123K

Growth, 90 days vs prior 90

-15.3%

Conversion, latest week

2.3%

Market size, estimated

€67Ka year

Peak month

February1.3× the quietest month

Top search term

frida mom73K searches a year

Listings sell for €24.11 on average, from €3.62 to €125.08. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €24.11 that is €2K to €6K a year per listing.

Average price

€24.11inside the $15 to $100 sweet spot

Price range

€3.62–€125.08

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

€2K–€6K

Returns

0.6%of orders · Amazon Germany median 1.1%

45% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #2,450 within Babypflege. It carries 1,182 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

95%

Out of stock, average day

14.6%

Average rank

#2,450in Babypflege

Average rating

4.39 starsAmazon Germany average 4.37 stars

Average reviews

1,182per listing

Listings tracked

60

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months