195 65 r15 ganzjahresreifen
Skip itA small market ($22K/yr) — this niche doesn't clear our bar today.
Price range
Incredible€36.98–€74.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great€48.77avg listing price — sweet spot $15–$100
Review moat
Good941avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad€22K€22K/yr · 69K searches
According to Flapen's Amazon Germany niche tracking, 195 65 r15 ganzjahresreifen is a €22K/yr Amazon Germany market (69K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
195 65 r15 ganzjahresreifen market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- €122K–€146K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #411
- Page quality
- 0%
- Prime
- 44%
- Sponsored
- 12%
- Out of stock
- 2.9%
- Avg brand age
- 88 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
29
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
54%
Top 20: 93%
Open market
25%
- BERLIN TIRES25%
- Kumho17%
- Nexen16%
- Goodride6%
- HANKOOK6%
- WESTLAKE4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.7% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.8×
Top 195 65 r15 ganzjahresreifen search terms
- 195 65 r15 ganzjahresreifen28K/yr
- allwetterreifen 195 65 r1526K/yr
- reifen 195 65 r15 ganzjahresreifen9K/yr
- ganzjahresreifen 195 65 r157K/yr
Top 195 65 r15 ganzjahresreifen products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Berlin Tires All Season 2 195/65 R15 91H - C/C/71dB Ganzjahresreifen (PKW)
BERLIN TIRES€38.644.6★852 rev
Kumho 195/65 R15 91H Solus HA32 M+S PKW Ganzjahresreifen 195/65R15 91H - M+S/3PMSF
Kumho€40.864.6★268 rev
Nexen 16912NX Nblue 4Season 195/65R15 91H Allwetterreifen
Nexen€44.424.6★4,431 rev
Berlin Tires All Season1 195/65 R15 91V - D/B/72dB Ganzjahresreifen
BERLIN TIRES€47.374.4★3,305 rev
Goodride 195/65 R15 95H XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen Kompatibel mit VW Golf VII Schrägheck 5G1 BQ1 BE1 BE2 Golf IV Schrägheck 1J1 GOLF VI 5K1 Golf V Schrägheck 1K1
Goodride€44.904.4★18 rev
Newest
by launch date
195/65R15 91T WinterCraft WP52+
Kumho€36.988 rev
CONTINENTAL - AllSeasonContact 2-195/65 R 15-95H/B/B/70dB - Ganzjahresreifen
Continental€74.364 rev
Berlin Tires All Season 2 195/65 R15 91H - C/C/71dB Ganzjahresreifen (PKW)
BERLIN TIRES€38.64852 rev
195/65HR15 NOKIAN TL SEASONPROOF 1 (NEU) 91H
Nokian Tyres€45.51235 rev
195/65HR15 KUMHO TL HA32 ALL SEASON (NEU) 91H
Kumho€39.357 rev
Trending
90-day click momentum195/65R15 91T WinterCraft WP52+
Kumho€36.983.8★
CONTINENTAL - AllSeasonContact 2-195/65 R 15-95H/B/B/70dB - Ganzjahresreifen
Continental€74.364.7★
Nexen 195/65 R15 91T Ganzjahresreifen Allwetter 3PMSF Reifen Kompatibel mit VW Golf VII Schrägheck 5G1 BQ1 BE1 BE2 Golf IV Schrägheck 1J1 GOLF VI 5K1 Golf V Schrägheck 1K1
Nexen€47.814.6★
Goodride 195/65 R15 95H XL Ganzjahresreifen Allwetter M+S 3PMSF Reifen Kompatibel mit VW Golf VII Schrägheck 5G1 BQ1 BE1 BE2 Golf IV Schrägheck 1J1 GOLF VI 5K1 Golf V Schrägheck 1K1
Goodride€44.904.4★
TOURADOR - 195/65 R15 TL 91H X ALL CLIMATE TF2 BSW M+S 3PMSF - Ganzjahresreifen
Tourador€42.414.8★
What buyers say about 195 65 r15 ganzjahresreifen
What buyers praise and complain about, mined from review topics.What buyers love
“gute Qualität, Alles Super!”
“Preis/Leistung passt auch als "Ganzjahresreifen".”
“Gute Reifen”
“Zuverlässigkeit”
“Passen gut”
What buyers complain about
“Ordentlicher Ganzjahresreifen, etwas lauter”
“Qualitativ nachgelassen”
“Außerdem passt die Größe nicht für mein Auto”
“Zweite Rad felt komplett”
Top return reasons
Common questions
- Is 195 65 r15 ganzjahresreifen profitable to sell on Amazon Germany?
- The niche generates €22K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.7%. Flapen's verdict: Skip it (45/100).
- How competitive is the 195 65 r15 ganzjahresreifen niche?
- 16 brands and 29 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in 195 65 r15 ganzjahresreifen?
- Top complaints mined from reviews: Geräuschpegel, Qualität insgesamt, Gesamtgröße. The return rate is 1.1%.
- When does demand for 195 65 r15 ganzjahresreifen peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 2.8× the quietest.
- What does it cost to enter the 195 65 r15 ganzjahresreifen niche?
- Listings span €36.98–€74.36; the average listing price is €48.77 (sweet spot $15–$100). The average incumbent carries 941 reviews — the moat a new listing must climb.