Exercise & Fitness Equipment
MaybeShoppers spend $3.4M a year here. But products sell for $957.93 on average, outside the sweet spot, so Exercise & Fitness Equipment is a Maybe.
- Flapen Score
- 56 / 100Top 16% of 103 Sporting Goods niches · +8 vs the category median of 4856
- Market size
- $3.4M/yr464K searches / yr
- 90-day growth
- +27.6%search demand this quarter
- Competition
- 47%top-5 click share · 30 brands · 143 sellers
Flapen Score
Exercise & Fitness Equipment against its category
The dotted line is the Sporting Goods average. Past it, Exercise & Fitness Equipment is stronger. Inside it, weaker.
Market
The Exercise & Fitness Equipment market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Exercise & Fitness Equipment 464K times last year and spent an estimated $3.4M. The top 5 brands take 55% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 464K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.4M a year.
- Searches, last 12 months
- 464K
- Growth, 90 days vs prior 90
- +27.6%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $3.4Ma year
- Peak month
- November1.4× the quietest month
- Top search term
- strength training91K searches a year
02 · Price
A sale here is worth $957.93.
Listings sell for $957.93 on average, from $11.05 to $13296.22. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $957.93 that is $0 to $96K a year per listing.
- Average price
- $957.93above the $15 to $100 sweet spot
- Price range
- $11.05–$13296.22
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$96K
- Returns
- 2.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #39 within Sporting Goods. It carries 10,303 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 97%
- Out of stock, average day
- 15.2%
- Average rank
- #39in Sporting Goods
- Average rating
- 4.34 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 10,303per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 3 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Exercise & Fitness Equipment products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Max Strength Multi Level Aerobic Step Exercise training workout stepper 2 to 5 Adjustable Step Levels Great for Home Gym Cardio & Palesta Pilates Yoga sports (Grey Black) 2 Level
- Price
- $72.43
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 6y ago
Amazon Basics Extra Thick Exercise Yoga Gym Floor Mat with Carrying Strap - 74 x 24 x .5 Inches Black
- Price
- $37.48
- Rating
- 4.5/5
- Reviews
- 95,394
- Age
- 6y ago
Solid Push Up Board 15 in 1 Home Workout Equipment Multi-Functional Pushup Stands System Fitness Floor Chest Muscle Exercise Professional Equipment Burn Fat Strength Training Arm Men & Women Weights
- Price
- $33.95
- Rating
- 4.4/5
- Reviews
- 1,932
- Age
- 3y ago
ULTIMAX ULTIMAX- Adjustable 7 in 1 Dumbbell Set Free Weights Dumbbells Set with Connecting Rod Used as Barbell Kettlebell and Push-ups Weightlifting Fitness for Home/Office (10)
- Price
- $91.87
- Rating
- 3.9/5
- Reviews
- 338
- Age
- 5y ago
Zoofly Mens Sport Gym Shorts Quick Dry Workout Running Activewear Basketball Shorts with Pockets 5 Pack Black/Black/Dark Grey/Navy/Light Grey XXL
- Price
- $207.67
- Rating
- 3.9/5
- Reviews
- 121
- Age
- 1y ago
Trending
90-day click momentum
Bona Fide Premium Quality High Waist Seamless Leggings for Women - Workout Butt Lifting Leggings with Tummy Control for Gym Yoga
- Price
- $94.70
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 11mo ago
Max Strength Multi Level Aerobic Step Exercise training workout stepper 2 to 5 Adjustable Step Levels Great for Home Gym Cardio & Palesta Pilates Yoga sports (Grey Black) 2 Level
- Price
- $72.43
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 6y ago
60Kg Trigrip combo Set with 6Ft Barbell | Strength Training Plates Combo for Home Gym
- Price
- $798.69
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Picsil Insigne Jump Rope Versatile Speed Rope in 3 Modalities Fast Weighted or Crossover Jump Rope Adaptable to Any Type of Training From Speed to Strength Work (Copper Rope)
- Price
- $278.43
- Rating
- 3.6/5
- Reviews
- 42
- Age
- 1y ago
Amazon Basics Extra Thick Exercise Yoga Gym Floor Mat with Carrying Strap - 74 x 24 x .5 Inches Purple
- Price
- $35.91
- Rating
- 4.5/5
- Reviews
- 95,394
- Age
- 6y ago
Newest
by launch date60Kg Trigrip combo Set with 6Ft Barbell | Strength Training Plates Combo for Home Gym
- Price
- $798.69
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Bona Fide Premium Quality High Waist Seamless Leggings for Women - Workout Butt Lifting Leggings with Tummy Control for Gym Yoga
- Price
- $94.70
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 11mo ago
AIRHOP Ab Machine Sit Up Exercise Equipment for Ab Workout Abdominal Exercise Equipment with 3 Adjustable Resistance and Automatic Rebound Adjustable Ab Trainer Machine for Home Gym
- Price
- $261.99
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 1y ago
Upgraded Pilates Reformer Machine - 5-in-1 Fitness Board & Pilates Equipment Set with Ab Workout Equipment Multifunctional Push-Up Board Resistance Bands Balance Board & Timer for Full BodyPink
- Price
- $163.38
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 1y ago
SKY LAND Single Station Home Gym | 70KG Weight Stack Multi-Function Machine | Bench Press Leg Extension Lat Pulldown Preacher Curl & Full Body Training | Compact Design for Home Use GM-8149
- Price
- $1311.84
- Rating
- 4.7/5
- Reviews
- 54
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
30 falling
Sellers
143
Top-5 brand share
55%
Top 20: 89%
Top-5 click share
47%
Top 20: 78%
Open market
41%
- Amazon Basics19%
- MAXSTRENGTH17%
- Zoofly6%
- IUT6%
- ULTIMAX6%
- FEIERDUN4%
Demand
Exercise & Fitness Equipment search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Exercise & Fitness Equipment search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- strength training91K/yr
- gym107K/yr
- home gym42K/yr
- exercise & fitness equipment50K/yr
- gym equipment for home28K/yr
- fitness32K/yr
- gym equipment21K/yr
- ادوات رياضه15K/yr
- exercise15K/yr
- home gym equipments14K/yr
Reviews and returns
What reviews say buyers love and hate about Exercise & Fitness Equipment
We read the reviews and the return reasons for every product selling here.
“Bad Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Exercise & Fitness Equipment questions
Answered from the same tracked data.