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Broom

Maybe

Products sell for $29.11 on average, inside the sweet spot. But demand is soft, at -4.2% this quarter, so Broom is a Maybe.

Flapen Score
63
63 / 100
Top 4% of 213 Home niches · +12 vs the category median of 51
Market size
$525K/yr292K searches / yr
90-day growth
-4.2%search demand this quarter
Competition
42%top-5 click share · 17 brands · 65 sellers

Flapen Score

Broom against its category

The dotted line is the Home average. Past it, Broom is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Broom market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Broom 292K times last year and spent an estimated $525K. The top 5 brands take 77% of clicks. Demand peaks in Nov. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

6.2% of searches ended in a purchase last week.

Shoppers searched for this 292K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $525K a year.

Searches, last 12 months
292K
Growth, 90 days vs prior 90
-4.2%
Conversion, latest week
6.2%
Market size, estimated
$525Ka year
Peak month
November1.4× the quietest month
Top search term
broom148K searches a year

02 · Price

A sale here is worth $29.11.

Listings sell for $29.11 on average, from $9.50 to $90.05. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $29.11 that is $15K to $22K a year per listing.

Average price
$29.11inside the $15 to $100 sweet spot
Price range
$9.50–$90.05
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$15K–$22K
Returns
1.6%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #34 within Home. It carries 2,642 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
97%
Out of stock, average day
7.7%
Average rank
#34in Home
Average rating
4.14 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
2,642per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Broom products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

$0$16K$32K$47K$63K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

65

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

42%

Top 20: 88%

Open market

19%

  • Vileda19%
  • Delcasa19%
  • Royalford17%
  • Amazon Basics12%
  • DELCASA9%
  • GALA4%

Demand

Broom search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.4×

Search terms

Top Broom search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • broom148K/yr
  • floor brush25K/yr
  • مكنسة16K/yr
  • broom for floor cleaning24K/yr
  • مكنسه12K/yr
  • مكنسة يدوية9K/yr
  • broom stick10K/yr
  • brush cleaner floor11K/yr
  • بروش تنظيف ارضيات7K/yr
  • floor broom6K/yr

Reviews and returns

What reviews say buyers love and hate about Broom

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “الجودة الشاملة”
13%of negative reviews mention “الحجم الكلي”
1.6%of orders come back
“Short”
A buyer, on “الحجم الكلي”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Broom questions

Answered from the same tracked data.