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tums

Skip it

A small market ($34K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 21Conversion 20Competition 13Returns 100Price range 34Avg price 82Brand share 15Review moat 28Quality gap 25

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$82.05

avg listing price — sweet spot $15–$100

Price range

Okay$20.77–$250.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,718.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.3%

90-day search growth — must beat 0% to launch

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad84%

top-5 click share — a locked-up shelf

Market size

Bad$34K

$34K/yr · 26K searches

According to Flapen's Amazon United Arab Emirates niche tracking, tums is a $34K/yr Amazon United Arab Emirates market (26K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 30/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

tums market data

Units sold / yr
2K–2K
avg 250–500/product
Revenue / yr
$123K–$164K
units × avg price
Conversion rate
1.6%
Avg BSR
#414
Page quality
0%
Prime
70%
Sponsored
20%
Out of stock
15.4%
Avg brand age
84 months
Avg seller age
89 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

36

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

3%

  • KIRKLAND49%
  • TUMS19%
  • CRESSI10%
  • KING BUY BOX10%
  • Gas-X7%
  • Equate3%
  • Open — no brand owns it (1 brand, 3%)

Demand

Weekly Amazon search volume, last 16 weeks — -8.3% search growth over the last 90 days.
600400Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top tums products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$5K30%$10K45%$15K60%$21K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about tums

What buyers praise and complain about, mined from review topics.

What buyers love

الجودة الشاملة50%

“Excellent product”

المنتج المعلن عنه مقابل المنتج الفعلي25%

“As expected”

تخفيف الحمى25%

“Works really well for anyone who suffers constant acidity”

Common questions

Is tums profitable to sell on Amazon United Arab Emirates?
The niche generates $34K/yr across 10 tracked products. 90-day search growth is -8.3%. Flapen's verdict: Skip it (30/100).
How competitive is the tums niche?
7 brands and 36 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 94% of demand.
What does it cost to enter the tums niche?
Listings span $20.77–$250.87; the average listing price is $82.05 (sweet spot $15–$100). The average incumbent carries 3,719 reviews — the moat a new listing must climb.