Step Stool
MaybeProducts sell for $60.35 on average, inside the sweet spot. But shoppers spend only $74K a year here, so Step Stool is a Maybe.
- Flapen Score
- 50 / 100Ranks 188 of 371 Health niches · −1 vs the category median of 5150
- Market size
- $74K/yr35K searches / yr
- 90-day growth
- +14.3%search demand this quarter
- Competition
- 47%top-5 click share · 23 brands · 76 sellers
Flapen Score
Step Stool against its category
The dotted line is the Health average. Past it, Step Stool is stronger. Inside it, weaker.
Market
The Step Stool market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Step Stool 35K times last year and spent an estimated $74K. The top 5 brands take 64% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
3.5% of searches ended in a purchase last week.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +14.3%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $74Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- step stool30K searches a year
02 · Price
A sale here is worth $60.35.
Listings sell for $60.35 on average, from $8.74 to $131.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $60.35 that is $0 to $6K a year per listing.
- Average price
- $60.35inside the $15 to $100 sweet spot
- Price range
- $8.74–$131.93
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 3.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #20 within Medical Supplies & Equipment. It carries 1,662 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 100%
- Out of stock, average day
- 13.5%
- Average rank
- #20in Medical Supplies & Equipment
- Average rating
- 4.46 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 1,662per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Step Stool products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MOMENT Step Ladder Folding Step Stool Heavy Duty 330 Lbs Load Stepladder Small Kitchen/Closet Ladder for Adults/Kids Lightweight Step Ladder with Anti-Slip Wide Pedal for Home Black
- Price
- $47.39
- Rating
- 4.3/5
- Reviews
- 211
- Age
- 2y ago
AMERTEER Folding Step Stool For Kids | Stepping Stool | 11 Inches Wide And 8 Inches Tall Foldable Step Stool Holds Up To 300 Lbs | Plastic Collapsible Step Stool For Bathroom Garden & Kitchen
- Price
- $24.96
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 4y ago
MOMENT Step Ladder Folding Step Stool Heavy Duty 330 Lbs Load Stepladder Small Kitchen/Closet Ladder for Adults/Kids Lightweight Step Ladder with Anti-Slip Wide Pedal for Home Black (3 Step)
- Price
- $62.66
- Rating
- 4.3/5
- Reviews
- 211
- Age
- 2y ago
Honey-Can-Do TBL-02977 Folding Step Stool with Anti-Slip Surface 12.8-Inch Multicolor 300 lbs
- Price
- $32.16
- Rating
- 4.7/5
- Reviews
- 4,422
- Age
- 12y ago
IKEA BEKVAM Home Indoor Solidwood Step Stool (White)
- Price
- $115.14
- Rating
- 4.4/5
- Reviews
- 129
- Age
- 12y ago
Trending
90-day click momentum
Velvaria Folding Stool Foldable Step Stool with Non-Slip Surface & Carry Handle for Adults Compact Foldable Foot Stool for Kitchen Bathroom Bedroom Outdoor (Grey)
- Price
- $27.94
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 8mo ago
Folding Step Stool Non-Slip 2-Step Ladder Stool for Kids or Adults Capacity of 300 lbs Portable Lightweight Footstool for for Kitchen Bathroom Garden Indoor
- Price
- $114.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
IKEA BEKVAM Home Indoor Solidwood Step Stool (White)
- Price
- $115.14
- Rating
- 4.4/5
- Reviews
- 129
- Age
- 12y ago
Jocauto Folding Step Stool Height-Adjustable Step Stool with 15 X 10.2 Non-Slip Platform Step Ladder with a Portable Handle for Adults or Kids in Office Kitchen Home 330 Lbs Capacity
- Price
- $89.53
- Rating
- 4.7/5
- Reviews
- 4,723
- Age
- 3y ago
SKY-TOUCH Folding Step Stool Heavy Duty Step Stool for Adults Childs Portable & Collapsible Stepping Stools Anti-Slip Stepstool Foldable Steps for Camping DIY Garage Bathroom - Grey 64 * 45cm
- Price
- $30.13
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 8mo ago
Newest
by launch dateFolding Step Stool Non-Slip 2-Step Ladder Stool for Kids or Adults Capacity of 300 lbs Portable Lightweight Footstool for for Kitchen Bathroom Garden Indoor
- Price
- $114.47
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
SKY-TOUCH Folding Step Stool Heavy Duty Step Stool for Adults Childs Portable & Collapsible Stepping Stools Anti-Slip Stepstool Foldable Steps for Camping DIY Garage Bathroom - Grey 64 * 45cm
- Price
- $30.13
- Rating
- 4.0/5
- Reviews
- 18
- Age
- 8mo ago
Velvaria Folding Stool Foldable Step Stool with Non-Slip Surface & Carry Handle for Adults Compact Foldable Foot Stool for Kitchen Bathroom Bedroom Outdoor (Grey)
- Price
- $27.94
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 8mo ago
MOMENT 2 Step Stool for Kids Toddler Two Step Stools Squatty Potty Training Toilet Stool Plastic with Anti-Slip Surface and Bottom for Bathroom Sink 35(L) x32(W) x26(H) cm BPA Free White
- Price
- $30.33
- Rating
- 4.0/5
- Reviews
- 79
- Age
- 1y ago
AMERTEER Folding Step Stool For Kids | Stepping Stool | 11 Inches Wide And 8 Inches Tall Foldable Step Stool Holds Up To 300 Lbs | Plastic Collapsible Step Stool For Bathroom Garden & Kitchen (White)
- Price
- $24.38
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
76
Top-5 brand share
64%
Top 20: 98%
Top-5 click share
47%
Top 20: 90%
Open market
31%
- MOMENT29%
- Ikea12%
- AMERTEER12%
- Honey-Can-Do7%
- SKY-TOUCH5%
- Cosmoplast5%
Demand
Step Stool search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews and returns
What reviews say buyers love and hate about Step Stool
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Close Up Toothpaste
$2.6M/yr-1.4%
Kids Toothpaste
$386K/yr+18.3%
Lubricant Gel for Couples
$671K/yr+8.6%
Dumpling Squishy
$895K/yr+217.6%
Razor
$1.3M/yr+6.2%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Step Stool questions
Answered from the same tracked data.