Spirulina
FailDemand is soft, at -18.6% this quarter, so Spirulina is a Fail.
- Flapen Score
- 46 / 100Ranks 260 of 371 Health niches · −5 vs the category median of 5146
- Market size
- $157K/yr67K searches / yr
- 90-day growth
- -18.6%search demand this quarter
- Competition
- 62%top-5 click share · 16 brands · 39 sellers
Flapen Score
Spirulina against its category
The dotted line is the Health average. Past it, Spirulina is stronger. Inside it, weaker.
Market
The Spirulina market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Spirulina 67K times last year and spent an estimated $157K. The top 5 brands take 68% of clicks. Demand peaks in Feb. Flapen scores it 46 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.
- Searches, last 12 months
- 67K
- Growth, 90 days vs prior 90
- -18.6%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $157Ka year
- Peak month
- February2.4× the quietest month
- Top search term
- spirulina56K searches a year
02 · Price
A sale here is worth $72.03.
Listings sell for $72.03 on average, from $23.17 to $297.22. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $72.03 that is $7K to $18K a year per listing.
- Average price
- $72.03inside the $15 to $100 sweet spot
- Price range
- $23.17–$297.22
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$18K
- Returns
- 1.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #147 within Diet & Nutrition. It carries 1,363 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 89%
- Out of stock, average day
- 5.0%
- Average rank
- #147in Diet & Nutrition
- Average rating
- 4.41 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 1,363per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Spirulina products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Superlife Organic Spirulina Powder | Cleanest Organic Spirulina Water Green Microalgae | Excellent Source of B12 Vitamin A & Iron | Premium Superfoods Conscious Sourcing | 150 Grams
- Price
- $25.15
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 6y ago

Folfar Organic Spirulina 2300 mg - 120 Capsules | Boost Energy Immunity and Metabolism | Supports Detox Antioxidant Defense and Overall Wellness | Nutrient-Dense Superfood for Vitality | Non-GMO
- Price
- $35.75
- Rating
- 4.2/5
- Reviews
- 69
- Age
- 1y ago

Now Foods Organic Spirulina 1000 mg | Double Strength Blue-Green Algae Superfood with Chlorophyll & Nutrients for Detox Immune Health & Antioxidant Support | 120 Tablets
- Price
- $80.31
- Rating
- 4.6/5
- Reviews
- 7,314
- Age
- 12y ago

Snap Supplements - USDA Organic Chlorella Spirulina Capsules | Green Superfoods for Heart Support Natural Energy & Glucose Control | Plant Vitamins & Powerful Antioxidants | 120 Capsules
- Price
- $90.77
- Rating
- 4.6/5
- Reviews
- 420
- Age
- 5y ago

Carbamide Forte Organic Spirulina Powder For Men And Women - 33 Servings | Plant Based Protein Powder | Micro Ingredient Organic Spirulina Powder | Spirulina Supplement - 100g Veg Powder
- Price
- $23.17
- Rating
- 4.0/5
- Reviews
- 982
- Age
- 2y ago
Trending
90-day click momentum
DXN Spirulina 120
- Price
- $122.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Natures Secrets 100% Organic Spirulina Powder | Rich in Nutrition | Herbal Supplement | 200 Grams
- Price
- $35.52
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Carbamide Forte Organic Spirulina Powder For Men And Women - 33 Servings | Plant Based Protein Powder | Micro Ingredient Organic Spirulina Powder | Spirulina Supplement - 100g Veg Powder
- Price
- $23.17
- Rating
- 4.0/5
- Reviews
- 982
- Age
- 2y ago

Ambrosial Spirulina Tablets | High Strength 500 mg spirulina powder per Capsule | Richest Source of Protein | Certified Organic Spirulina Capsules | 60 vegan Capsules
- Price
- $40.32
- Rating
- 4.0/5
- Reviews
- 102
- Age
- 4y ago

THORNE Daily Greens Plus - Comprehensive Greens Powder with Matcha Spirulina Moringa and Adaptogen Mushroom and Antioxidant Blends - Refreshing Mint Flavor - 30 Servings
- Price
- $297.22
- Rating
- 4.2/5
- Reviews
- 266
- Age
- 3y ago
Newest
by launch date
DXN Spirulina 120
- Price
- $122.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Natures Secrets 100% Organic Spirulina Powder | Rich in Nutrition | Herbal Supplement | 200 Grams
- Price
- $35.52
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Folfar Organic Spirulina 2300 mg - 120 Capsules | Boost Energy Immunity and Metabolism | Supports Detox Antioxidant Defense and Overall Wellness | Nutrient-Dense Superfood for Vitality | Non-GMO
- Price
- $35.75
- Rating
- 4.2/5
- Reviews
- 69
- Age
- 1y ago

Carbamide Forte Organic Spirulina Powder For Men And Women - 33 Servings | Plant Based Protein Powder | Micro Ingredient Organic Spirulina Powder | Spirulina Supplement - 100g Veg Powder
- Price
- $23.17
- Rating
- 4.0/5
- Reviews
- 982
- Age
- 2y ago

Aitnaturals Organic Spirulina 1000 mg (120 Capsules) | Boosts Immune Function Supports Liver Health Enhances Energy & Vitality Improves Gut Health Aids Detoxification Non-GMO Gluten free Halal
- Price
- $46.47
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
39
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
25%
- Superlife23%
- NOW17%
- FOLFAR13%
- Snap Supplements9%
- Carbamide Forte8%
- KIKI Health6%
Demand
Spirulina search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.4×
Reviews and returns
What reviews say buyers love and hate about Spirulina
We read the reviews and the return reasons for every product selling here.
“Excellent product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spirulina questions
Answered from the same tracked data.









