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Shaving Cream

Maybe

Returns run at only 0.3% of orders. But the average product has 9,068 reviews to catch up to, so Shaving Cream is a Maybe.

Flapen Score
57
57 / 100
Top 23% of 371 Health niches · +6 vs the category median of 51
Market size
$312K/yr139K searches / yr
90-day growth
+13.6%search demand this quarter
Competition
55%top-5 click share · 11 brands · 68 sellers

Flapen Score

Shaving Cream against its category

The dotted line is the Health average. Past it, Shaving Cream is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shaving Cream market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Shaving Cream 139K times last year and spent an estimated $312K. The top 5 brands take 86% of clicks. Demand peaks in Nov. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

10.6% of searches ended in a purchase last week.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $312K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+13.6%
Conversion, latest week
10.6%
Market size, estimated
$312Ka year
Peak month
November1.5× the quietest month
Top search term
shaving foam42K searches a year

02 · Price

A sale here is worth $21.19.

Listings sell for $21.19 on average, from $3.16 to $53.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $21.19 that is $11K to $16K a year per listing.

Average price
$21.19inside the $15 to $100 sweet spot
Price range
$3.16–$53.40
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$11K–$16K
Returns
0.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #15 within Baby & Child Care. It carries 9,068 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#15in Baby & Child Care
Average rating
4.48 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
9,068per listing
Listings tracked
24

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
85 months

Products

Top Shaving Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$16K$31K$47K$62K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

68

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

11%

  • Gillette42%
  • NIVEA17%
  • eos12%
  • Beiersdorf9%
  • NIVEA MEN7%
  • Gillette Venus3%
  • Open — no brand owns it (5 brands, 11%)

Demand

Shaving Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.5×

Search terms

Top Shaving Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shaving foam42K/yr
  • shaving cream52K/yr
  • gillette shaving foam7K/yr
  • shaving cream for women9K/yr
  • shaving cream for men9K/yr
  • shaving foam men7K/yr
  • eos shaving cream5K/yr
  • shaving foam women3K/yr
  • shaving gel women3K/yr
  • فوم حلاقه رجالي2K/yr

Reviews and returns

What reviews say buyers love and hate about Shaving Cream

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “الجودة الشاملة”
33%of negative reviews mention “الوظيفة - بشكل عام”
0.3%of orders come back
“it didnt work”
A buyer, on “الوظيفة - بشكل عام”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shaving Cream questions

Answered from the same tracked data.